Strength and flexibility helps
professional golfers such as Dan Greenwood gain advantage
CASE STUDY 2
running pre-school, lunchtime and after-school classes, seeing 300 juniors a week. It also holds weekend classes and three- to six-hour work- shops during the summer holidays. Brennan says junior golf condition-
Y
ing could provide a valuable source of revenue for golf clubs helping to en- courage future club members. Despite the potential, few clubs offer this service, says Brennan. “Most clubs and golf pros don’t do any specific conditioning for juniors, they just treat youngsters like mini adults.” Yourgolfmatters assesses each of its
young players and develops a personal programme accordingly. “We start with fundamental movement skills and progress to fundamental sport skills to improve all-round physi- cal literacy. The type of exercises depends on the developmental and chronological age of the youngster.” Details:
enjoygolflessons.co.uk
ourgolfmatters, founded by Aaron Shepherd and Shay Brennan, works with 19 schools
THE RIGHT EQUIPMENT FOR ANY
THE RIGHT EQUIPMENT FOR ANY
ENVIRONMENT... ENVIRONMENT...
Modular Training Stations Lifting Platforms Benches
Modular Training Stations Lifting Platforms Benches
Cable Machines Stations
Cable Machines Stations
Olympic Plates Dumbells Barbells
Olympic Plates Dumbells Barbells
CASE STUDY 3
H
ole in One Pilates International offers instructor training for golf professionals, fitness train-
ers, pilates instructors and medical professionals. The company’s Pilates for Golf and Hole in One Fitness programmes are designed to help golfers hit the ball consistently further and straighter with a reduced risk of injury and back pain. Pilates for Golf was initially created
for Pilates instructors and studios and Hole in One Fitness has been developed as a natural extension of that train- ing. The programme combines pilates principles with anatomy workshops and motion capture technology to develop core strength, improve posture, align- ment and stability – all the elements needed for a good swing. “Staying fit and preventing injury
have become as important as club se- lection and which ball you play with, regardless of whether you are young or old, male or female,” says Deanna Zenger, executive director of Hole in One Pilates International. “Golf is an athletic sport that requires physical condition- ing. Most golfers just can’t do what a
Issue 2 2010 © cybertrek 2010
good swing requires them to do.” The company’s
workshops and courses run throughout the world, recently including the Magnolia Golf and Country Club in Ay- lesbury. The focus is providing interactive and practical education, says Zenger.
Details:
www.hiopi.com
Strongman Equipment Boxing Equipment
Strongman Equipment Boxing Equipment
TEL 01327 701 852
yorkstrength.com
TEL 01327 701 852
yorkstrength.com
FINANCE OPTIONS FINANCE OPTIONS
AVAILABLE FOR ALL BUDGETS. CALL US TO FIND OUT MORE
AVAILABLE FOR ALL BUDGETS. CALL US TO FIND OUT MORE
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sportsmanagement.co.uk/digital
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