industry news
New toy partners
Chapman Entertainment is proud to report that it has signed deals for its new properties, Rah Rah the Noisy Lion and Little Charley Bear. Tomy has signed a five- year contract for distribution rights covering the UK, France, Benelux and Germany for Rah Rah the Noisy Lion. It also has global manufacturing rights – exclud- ing the US – for plush, arts and crafts, and infant pre-school products including figurines, play-sets megasketcher and soft toys. Valerie Fry, director of li- censing at Chapman, commented: “We have a strong vision for Rah Rah and we are pleased to welcome Tomy into the Chapman family. They have a fantastic reputation and their product line has huge potential.”
ila Dusk at
the Oscars!
Supplier of the chic personal safety alarms found on the shelves of top retailers such as M&S and Next, ila Security, has floated itself on the AIM stock market, since the 5th of March. Ila is going public with a mar- ket value of £4.7 million after a £3 million all-equity reverse takeover by Aim-listed Baylon Holdings. The company predicts an exciting future with the launch of its five new innovative and stylish products, so watch out for the ila wedge door alarm and ila leash for safety when out with the dog. The ila DUSK is an
Vivid Imaginations is to be the key partner for Little Charley Bear, a pre-school brand. The deal will see the firm develop a range of pre-school toys including plush, play-sets, role play, arts and crafts, puzzles and games which will be distributed by Vivid in the UK, France, Benelux and Germany.
For more information call 0870 403 0556.
An addition to the
innovative personal security alarm that emits a pierc- ing female shriek when activated to help women protect themselves from assault. It has been a great month for this small British firm as the ila DUSK has also been selected to be included in a gift bag given to non-winning nominees in the major categories at the Academy Awards, meaning the likes of Carey Mulli- gan, Helen Mirren and Meryl Streep could soon be donning one of these chic personal alarms. James Phillips, Sales Director of ila Security commented: “Being chosen to be included in these goodie bags is a great endorsement that our mission to bring personal security to the front-line of style is working.”
For more information please visit
www.ilasecurity.com
Dowman team
Dowman Soft Touch has announced an addi- tion to its team, with Carol Bramley joining as the UK sales team’s business development manager for the south east. Head of sales and marketing, Peter Rowe, comments: “I am de- lighted to welcome Carol to Dowman. I am certain that her past experience and knowl- edge of the plush industry will enable her to vastly develop this area of the business and enhance the levels of service already given to their customers.” Dowman Soft Touch spe- cialises in plush wildlife toys and proudly claims to be the largest range in Europe. It has launched more than 50 new products for 2010 and the popular meerkat range was the star of the show at Spring Fair. 5 a Day Friends, which is a fun way of promoting healthy eat- ing for all, was also particularly well received.
For more information call 01487 840530, email
sales@dowman.com or visit
www.dowman.com
NEW IMAGE FOR IMPORT SERVICES
Import Services’ idea of bringing logistics to life with characters Pic ’n’ Pac has proved successful for the lo- gistics firm. It was seeing Pic ‘n’ Pac that prompted Fun4Kids director Garry Mills to call for an urgent job. Import Services’ efficient response has now secured them all import, storage and distribution work from the expanding B2C toy company. Import Services is now providing door to door logistics services for Fun4Kids including inbound shipping management, customs
6 Gifts & Housewares
freight simplified procedures and customs clearance, together with warehousing operations, order processing and high volume pick, pack and distribution to homes throughout the UK. “Logistics is a relatively dry subject so adding an element of fun is a great way to attract at- tention and promote our pick and pack services,’’ said client services director Mike Thomas.
For more information call 01489 799500 or visit
www.importservices.co.uk
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