NEWS
KNOW IT ALL
A round up of the month’s TOP 10 beauty stories
Market reports
Education at the beauty counter can
Faces of london
Leading global beauty company Coty Inc. has signed Zooey Deschanel, Solange Knowles and Alejandra Ramos Munoz as the new aspirational ambassadors of Rimmel London. Puerto Rican model Munoz, Hollywood startet Deschanel and singer, DJ and actress Knowles will join Rimmel’s current ambassadors, Kate Moss, Georgia Jagger and Coco Rochas, to embody the ‘wonderfully cosmopolitan nature of London; the city that serves as the inspiration for the witty, edgy and streetwise beauty brand.’ Renato Semerari, president of Coty Beauty, says: “We are delighted that Deschanel, Knowles and Munoz will be representing Rimmel London.” Stephen Mormoris, senior vice president of global marketing at Coty
Beauty, adds: “We are confi dent that women everywhere will identify with, and aspire to, Zooey’s timeless glamour, Solange’s cutting-edge chic and Alejandra’s natural elegance.”
still leave women wondering how to apply their products, according to the latest Premium Market Report. Compiled by industry expert Imogen Matthews, the report predicts that education will become a big feature in the coming months as it’s increasingly recognized as key to encouraging sales, and says that social networking sites will create new opportunities for women to learn how to apply make up. The report also reveals exclusive research into consumer beauty spending during the recession and provides a full overview of market and sector growth; winners, losers, trends and predictions, covering two main areas: consumer spend on beauty products this year compared to last year, and the real reasons that consumers buy fragrance. Visit www.imogenmatthews.co.uk/ premium.html for more information.
Show debut
Natural eye and skincare brand NATorigin is to mark its
UK debut at this year’s Natural and Organic Products Show by sponsoring the Best Independent Retailer award at the Show’s Natural and Organic Awards. Taking place at London’s Olympia venue on 12 April, the awards are the ‘industry’s benchmark for excellence, quality and innovation and the highlight of the industry’s calendar.’ NATorigin, which boasts a range of products containing 97% naturally sourced ingredients, also has two products nominated in the Show’s Best New Products Showcase, the winner of which is decided by votes from visitors on Sunday 11 April. Over 100 exhibitors will be featured during the two-day Natural and Organic Products Show, including many of the industry’s leading producers and suppliers of natural and organic beauty and cosmetic products. First time exhibitors include luxurious paraben-free skincare brand Boo Boo, ethical pioneers Bubble & Balm and A’Kin, who will be introducing several new products at the event.
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Pure Beauty April 2009
www.purebeauty.co.uk
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