This page contains a Flash digital edition of a book.
This certainly adds to my own SEO strategy.

Online Portfolios or Blogs

If you’ve literally got no budget or means to have your own website, then you can start your own online portfolio at any number of websites including CarbonMade, Shown’d or the Behance Network - all of which have their benefits and interesting features.

You could also start your own free blog at Wordpress.org or Blogger. com. These are great online resources that allow you to change your blog’s design and features. You could always translate these into your own website in future.

Social Media

Social media sites such as Facebook and Twitter can be extremely powerful and cost-effective networking and marketing tools. By using social media effectively, you can meet potential new customers online, showcase your expertise and drive traffic to your own website. Don’t forget to hook up your blog to your social media accounts and engage in two-way conversation with your followers or fans.

If you haven’t yet discovered Ning, it’s worth considering. You can join online communities to network or even create your own. Take for instance, UK Handmade which has its own. Then there’s LinkedIn - not one of my favourites but it’s still worth adding yourself to as it casts the net a little wider.

28 | ukhandmade | Spring 2010

Directories

It’s a well-known fact that directories are becoming less and less important in the eyes of Google, so they won’t appear as high in the Search Engine Results Pages in future. However, by getting listed it can benefit you hugely in terms of your own link- building campaign, adding to your SEO strategy.

So, get yourself listed in as many directories as possible. Just beware of those who tie you in and then expect a payment further down the line. Creative Boom Hubs have their own free directories. If you haven’t yet got yourself listed, contact your local hub right away. It’s a very quick and easy way to promote yourself online. Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80  |  Page 81  |  Page 82  |  Page 83  |  Page 84  |  Page 85  |  Page 86  |  Page 87  |  Page 88  |  Page 89  |  Page 90  |  Page 91  |  Page 92  |  Page 93  |  Page 94  |  Page 95  |  Page 96  |  Page 97  |  Page 98
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