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NEW PRODUCTS
Innovative Rice
Zip-Zac Towels
Cooker
HOW DO you safely store your stuff when you go to
IN 2008, while working on
the beach, pool, gym, spa, or to play golf or another
the fi rst ever Spanish rice
sport? Zip-Zac LLC asked that same question, and
function for a rice cooker, the
answered it by coming up with a line of towels that
Aroma Housewares’ product
feature a water resistant, lined corner pocket. The
development team had an
pocket has a nylon zipper with a “Z” puller, to keep
epiphany: Spanish rice isn’t
your small personal items safe and dry; like your
the only dish that requires
cell phone, Blackberry, iPod, keys or any number
food to be fi rst sautéed, then
of other items.
simmered until done. A wide
The towels
variety of stovetop classics require the same steps. That
are available in
eureka moment gave way to a new patent pending
different sizes
technology, Sauté-Then-Simmer™. Sauté-Then-Simmer
and colors to fi t
is not only the fi rst rice cooker to be able to sauté foods
the user’s every
at a high heat for a prolonged period of time, but this
need. There is
ground breaking technology also senses once liquid is
the ZIP-ZAC® Athletic Towel of super absorbent,
added, to automatically switch to a simmer. And like all
100 percent cotton terry/velour. It comes in white,
Aroma rice cookers, it automatically switches to a keep
and its size is 13” x 40”. The ZIP-ZAC Beach Towel,
warm mode once the meal is ready. Sauté-Then-Simmer
which is a luxurious 2.2 lbs of 100 percent cotton
is the perfect way to easily make Spanish rice, packaged
terry/velour, comes in blue, red or green pattern,
dinner helpers, risottos, stir frys, pilafs and more.
or solid white. Its size is 35” x 64”. The ZIP-ZAC
In addition to Sauté-Then-Simmer this rice cooker
Pool/Spa Towel, a plush 100 percent cotton terry/
also includes the features that have helped make Aroma,
velour, is 30” by 54” and comes in white. The ZIP-
“America’s Favorite Rice Cooker,” such as a specialized
ZAC Golf Towel, 100 percent cotton with grommet
function for brown rice, steam tray for healthy one
in opposite corner, comes in blue, black or white,
pot meals, and easy to clean nonstick coating. What
and sized at 15” x 20”.
happens in the typical rice cooker is that the heat
Wholesale pricing is available on orders of 24 or
does not really reach a temperature over 100 degrees,
more. Embroidery is priced on a per order basis. All
because it is essentially meant to boil water. In this rice
orders are shipped FOB from the fi rm’s warehouse in
cooker, when it is in the sauté mode, it reaches a much
Denver, CO. Wholesale pricing on 24 beach towels
higher temperature.
is $22 per unit; for 24 athletic towels, the price per
The wholesale price on the rice cooker is about $28,
unit is $6.25; on the golf towel, it is $5.25 each, and
and the suggested retail is $39.99. The minimum order
on the spa towel the wholesale price is $16 per unit
is a case, which is composed of two units. There are
on orders of 24. All towels are made in China, with
further discounts for larger volume orders. Call Aroma
additional savings available for larger orders. ■
Housewares for more info and pricing. ■
For more information: Zip-Zac LLC
For more information: Aroma Housewares
15845 East 32nd Ave., Aurora, CO 80011
6469 Flanders Drive, San Diego, CA 92121
Toll Free: 800-477-4283 x40 ,Fax: 800-456-6721
Toll Free: 800-276-6286, Tel.: 858-587-8866
Email:
info@zip-zac.com, Website:
www.zip-zac.com
Fax: 858-558-7300
Email:
kerickson@aromaco.com
Website:
www.aromaco.com
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For The Best Service Say You Saw It In The Midwest Merchandiser March 2010 35
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