SEATING
Queensland University Lecture Hall. Brisbane Convention Centre.
seats at Beausejour Stadium in St. Lucia, stadium seating products to complementGLOBAL
and 6,482 permanent Albany seats at and extend the existing range of products,
Arnos Vale Stadium in St Vincent. The such as the Albany and the Unity. NewREACH
Albany was also specified for three more products include telescopic retractable
stadia used in the ICC World Cup, includ- seating, which is being developed in con-
ing: Kensington Oval, Barbados, where junction with the A-Sung Corporation of
6,016 seats were installed; and Queens South Korea, which was formerly known
for auditoriums and theatre seating, Park Oval, Trinidad, where 1,125 seats as Handok. The two companies entered
which is contracted and supplied from were installed. Trinidad was the site of into a joint venture manufacture relation-
various suppliers. Starena’s biggest job on the competition, ship in mid-2009 to combine the design,
The Group remains committed to its with 10,127 seats installed at the Brian project management and marketing skills
native market and has found that prod- Lara Cricket Academy. of both companies. Since then, Starena
ucts supplied there are most admired and Other recent international contracts has secured a number of retractable seat-
becoming equally popular overseas. Carty include: 15,330 Albany seats at Thomond ing projects across the world, namely in
explained: “Starena pioneered the use of Park (which will feature in the Spring’10 Australasia, Asia and the Middle East
beam mounted seating, and many other edition of PanStadia) in Ireland — home within just twelve months.
seating product suppliers have now fol- to the 2006 European Rugby Cup winners Another area that will see new Stare-
lowed with similar product variations of a Munster — and work for this year’s Com- na products for the international market is
beam mounted seat. The Albany seat monwealth Games in New Delhi. The temporary demountable seating. Carty
[was] introduced in 1999 for the Sydney Albany was again specified and 801 per- concluded: “The Starena group is
Olympics [and] has proven to be an manent seats and another 517 retractable acknowledged as being a leading design-
extremely popular stadium seat, with over seats have been installed at the squash er of temporary and demountable seating
700,000 sold internationally since then. shot court at Siri Fort. Another 924 seats systems, and has many innovative product
“In addition, the Unity seat has have gone into the match court but the solutions available to enable clients to
achieved significant sales in excess of biggest commission was for 2,684 perma- choose from variable seating design struc-
400,000 since its introduction in 2004. nent seats and 1,934 retractable seats on tures to suit their individual needs. Stare-
The design of Starena’s stadium seats has the main match court. na — in conjunction with its worldwide
pioneered the market in terms of distributors — continues to focus on spe-
ergonomic design, comfort, styling and New Products cific projects and is currently in the final
price competitiveness, and has been During this year and into 2011, Starena stages of negotiation on several major
installed in many stadiums worldwide, for and its joint venture manufacturing part- projects in the Middle East and Europe, as
many varying sports.” ners plan on launching a range of new well as several others in Asia.” ✪
U-20 FIFA World Cup,
ICC World Cup & Other
Projects Some of the Global Venues Supplied by Starena
Starena does not set out to secure
approval from world bodies but the ANZ Stadium — Australia Jade Stadium — New Zealand
Group’s products have been nominated Cairo National Stadium — Egypt
Kuwait National Stadium — Kuwaitand specified by FIFA and the Internation-
Carlton Football Club — Australiaal Cricket Council (ICC) for many venues. Thomond Park — Ireland
This approach has culminated in the work Dubai Sports City — Dubai, UAE
Melbourne Cricket Ground — Australiain Egypt on the U-20 FIFA World Cup and Eden Park — New Zealand
the ICC World Cup held in the West Suncorp Stadium — Australia
Emirates Arsenal Stadium — UKIndies in 2007.
In the West Indies, Starena installed The Gabba — Australia Sydney Cricket Ground — Australia
5,000 permanent Albany seats at Sabina
Park in Jamaica, 586 permanent Albany
WINTER 2009/10 P ANS TADIA 166
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