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Do you have a strong opinion or disagree with somebody else’s views on the industry?
If so, we’d love to hear from you – email: healthclub@leisuremedia.com
MEND advocates the importance of
fi tness in child obesity treatment
holistic approach key to
addressing childhood obesity
I was interested to read about the US
research project, which demonstrates
that school children who are physically
fit achieve higher academic grades and
have fewer problems with attendance
ZigZag dance mats and Expresso bikes capture kids’ workout information and discipline (HCM Feb 10, p34).
We at MEND echo the importance of
channel needed to collate
fitness within child obesity treatment and
prevention programmes. Our courses
the data being gathered
adopt a multi-component approach,
educating the whole family about nutrition
and how to enjoy physical activity, and
It’s encouraging to read that more than we could be on track to achieve 10,000 are scientifically proven to be a long-term
400,000 families have signed up for the participants in the first year. solution to the obesity epidemic.
Change4Life programme (HCM Feb 10, Obviously we’re delighted with the Indeed, I would like to bring your
p39). At Tone Leisure, we’re passionate response to this great new facility, but attention to a British study (published
about encouraging people of all ages to these Sport England targets are based on last month in Obesity) that proves the
find ways of keeping fit that they enjoy. participation only. In fact, the equipment effectiveness of our programmes for
Tone Leisure recently secured we’ve installed at Z3 – the ZigZag dance seven- to 13-year-olds. Children who
more than £200,000 from The Big mats and Expresso bikes – also captures took part in the independent study – a
Lottery Fund’s Young People’s Fund a range of workout information that could randomised controlled trial conducted
Programme – money we used to be used to truly measure the effects of by a team at University College
develop Z3, an interactive ZigZag this exercise on our next generation. London’s Institute of Child Health – lost
Zone at Wellington Sports Centre. We believe this is already a great weight, lowered their BMI and waist
The zone for 10- to 16-year-olds, example of operators and suppliers circumference and improved their
which opened in January, was driven working together, using the next physical activity levels and cardiovascular
by a specially established young generation of ‘tools’ to measure the fitness. Their general health, including
people’s committee made up of local actual outcomes of our efforts. However, self-esteem, also improved.
youngsters, who were tasked with if we’re to see longer-term health To tackle the unprecedented levels
ensuring it would appeal to their peers. results, it’s high time a channel was of child obesity in the UK, it’s essential
The Sport England funding application found to collate, analyse and distribute that we take a holistic approach and
required targets to be met – namely, these sorts of figures, creating coherent provide families with the right skills and
5,000 participants a year. In the first reports from which the government, information to become fitter, healthier
few weeks, we’ve achieved double the PCTs, schools and parents can learn. and happier for life.
target of 100 different young people a joel chapman harry macmillan
week; if this level of interest continues, commercial director, tone leisure trust ceo, mend
8 Read Health Club Management online march 2010 © cybertrek 2010
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