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10 11
Looking Back at the Decade
Kanika Findley-Chin
As the first decade of the new millennium comes to a close, I’m still pinching myself its been 10 years already, we at the Guestlist Network thought
we’d ponder how we’ve consumed our way through the Noughties. We’re a fickle bunch. Like a swarm of ravenous locusts we’ll jump on the latest
sure thing ingesting it with gusto and when we’ve had our fill toss it aside like yesterdays rubbish. So as we speed toward an increasingly digital age
what have we been spending our pounds on.
Everyone knows we’re not buy-
INTERNET ing music or films like we used
Having a world of consumerism at
to, downloads and streaming In the Noughties nearly everyone
you’re fingertips can be danger-
My good ol’ buddy t’Internet has
have seen to that. Who remem- and their gran had a shot at 15
ous. Stuffing items into a make
helped me through many a conun
bers poor old Mini-disks and old minutes of Stardom. Big Bruv
believe shopping basket doesn’t
drum, clearing up some silly fac
school Walkmans eh, usurped by and friends allowed us to gorge
feel quite real until you receive said
tual based disagreement with a
MP3’s and the rest.
purchases and subsequent bank
mate (cough Wikipedia) or simply
Music piracy and copyright in-
statements outlining your splurge.
entertaining me when I was bored
fringement really blew up at the
That said you can get your hands
(cough Youtube). I could wax po
start of the noughties and again
on pretty much anything legal or
etic until the cows came home but
my old pal t’Internet is guilty
otherwise on the net. No longer
whether you agree or not you’d
as charged for facilitating this. CONSCIOUS VS
the virtual high street for the lazy
have to admit in the noughties
When Napster, the original file
or agoraphobic, the freedom and

Big Bruv and
friends allowed us to
gorge ourselves on
cyberspace has transformed
sharer, was forced to go legit at
the instant gratification of buying
the start of the millennium it could
unhealthy levels of
the way we access information,
online appeals to all of us. Noth-
communicate et al. Whether it’s
have sounded the death knell for
Eco-fashion and Ethical living is
ing is more vexing than Oxford
voyeurism and tele-
Skyping your cousin in Oz, Face
like sites. However, they seem to
not just for hippies. Organic, Fair-
Street on a chockablock Satur-
be very much alive in some form
trade or harvested in the light of
visual treats such as
booking your friend in France or
day afternoon and I know I’m not
online gaming, frittering away your
or another (despite the courts,
a full moon by a flaxen haired vir-
the only one who’s fought not to
what not to do with
hard earned cash, the Informa
music labels and internet provid
gin…It’s all very now darling.
unleash their inner sociopath and
tion super highway is a veritable
As it has been the decade of im- ers trying to make an occasional
Ok, it’s easy to be a tad cynical
an empty wine bot-
head butt the next slow coach
juggernaut that shows no signs
age obsession least we forget the example of someone).
but with population pressures and
tourist who gets in the way.
rise of the Metrosexual. Now I’ll be Thanks to the iTunes, Iplayers and
many other environmental issues
tle when your every
of stopping. Via Broadband and
Wi-Fi we’re hyperlinked to our
straight, I like a guy who moisturis- the Spotify’s of the world we’re
a lot of us are concerned with how
movement is being
international brethren making six
es because ashy, dinosaur dermis still getting the entertainment we
and where we get our goods. For
is not the way I role. Quite frankly crave even though we may be pay
example ethical clothes may still streamed live
degrees of separation a whole lot
anything that encourages more ing a little or forking out on a TV
be made from scratchy wool or re-
men to familiarise themselves with licence to watch live streaming…
cycled bottle tops but now they’re
ourselves on unhealthy levels of

bright, colourful and luxurious.
Forget how we functioned with
the joys of regular cleanliness and grrrrrr! voyeurism and televisual treats
Vintage and charity shopping has
such as what not to do

out mobiles, how in God’s green
a little maintenance can’t be bad with an
become en vogue for the masses.
earth did we develop into tech
no? Clearly the more unfortunate empty wine bottle when your ev-
sex have always been vain so
CURSED CREDIT CRUNCH Although its popularity probably
ery movement is being streamed
nologically advanced societies
has less to do with sustainability
without the Internet!? Answers on
and so’s deep down but guyliner, live. As such it’s been quite the self
and more with wearing something
a postcard please.
moob surgery, highlights and fake indulgent decade too, spawning
tan…come on chaps surely it’s
How could I round up the old, pretty and different from your
a broad array of shock docs and
about what’s
Noughties without mentioning the bog standard high street number.
Reality TV; many along the lines
on the inside.
fiscal calamity which has blighted In contrast we all know some
of me and my new face/ body/
our lives of late. In times of finan- purveyors of cheap throw away
vagina. Marvellous inventions like
cial hardship we batten down the fashion have less then perfect
Sky Plus or 4oD have ensured
hatches and prioritise the essen- employment records but it hasn’t
we haven’t missed a thing. Rivet-
tials: Sex, Food and Video games! stopped most flocking down to
ing usually, scripted and contrived
Sales of all three have shot up like Primarni.
sometimes, entertaining by and
a…well you know.
large, yes.
In between the redundancies and
staycations we’ve had to become
inventive and economical with our
time and what better way to warm
those long nights of the financial
winter eh? Partial to a spot of Fru-
galitarian myself and I have been
partaken in my fair share of free
stuff recently, from nights out to
People power is one of the great
exhibitions etc. Admittedly though
things about the online community
not far enough compared to those
even though it’s sometimes used
Freeganism guys. The ultimate
by the irate and misguided to vent
anti-consumerists who bin raid,
their ignorance and vitriol but such
skills swap and salvage there way
is the nature of free speech.
through life. A bit extreme?
Sites started by, featuring and for
Go travelling! But got no money
normal people have caught the
you say? Couch surf your way
eye of media big wigs. The inter-
around the globe, why not blog
net’s trickle up effect has begun in
earnest. Blogs like Style Bubble
and Sartorialist are a huge influ-
ence in the fashion world with
thousands of worldwide followers
, fashion journos and amateur en-
thusiasts alike. When US Airways
Flight 154 ditched into the Hud-
son River early this year the first
images didn’t come from news
agencies but witnesses upload-
ing pictures onto Flickr. Recently
released film Paranormal Activity
was marketed virally and shot on
a shoestring budget but is set to
about it as you go, you never know
become one of the most success-
who you’ll meet or where you’ll
ful independent films of all time. I
end. Rest safe in the knowledge
could go on but I won’t.
that someone you’ve never met
independent films of all time due
from the other side of the world
to massive product. I could go on
will be able to follow your every
but I won’t.
foot step…..hmmm now isn’t that
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