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Money Matter$
by Wendell Whitman
Edward Jones
Have You Built Your
Investment Pyramid?
Of the “Seven Wonders of the Ancient World,” the only
one still in existence is the Great Pyramid of Giza. The long-
lasting pyramid may be a good metaphor for other endeavors
you wish to endure, such as your investment strategy.
In fact, by creating an appropriate “investment pyramid,”
you should be able to address your key financial needs and
goals. Your individual investment pyramid might include these
five “layers”: cash and cash equivalents, income-producing
investments, growth-and-income vehicles, growth-oriented
investments and aggressive-growth instruments.
How much should go into each layer? There’s no one
right answer for everyone. In filling out your investment
pyramid, you’ll need to consider your risk tolerance, time
horizon, short- and long-term goals and other factors.
If you build and maintain your investment pyramid with
care, you can help keep it working efficiently for many years
to come.
By getting the right coverage, and reviewing it periodically
to make sure it’s still appropriate for your needs, you can
help build the protection your family deserves.

Keep Inflation In Mind When Investing
While inflation has been relatively low in recent years, it
has not disappeared, and over time, even mild inflation can
seriously erode your purchasing power and reduce the “real”
return of an investment.
Consequently, you should consider choosing investments
that may be able to help you cope with inflation. With stocks,
for example, you have an ownership stake in companies
that have the ability to raise prices, which can make them
effective inflation-fighting investments. Keep in mind, though,
that stock prices will fluctuate, and you could lose some, or
all, of your principal.
In your efforts to invest wisely, you’ll need to consider a
variety of factors, including your goals, risk tolerance and
time horizon.
But inflation is another variable to consider, and it can
be an important one, so take steps to address it.
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