Analysis update
Gartner says
Worldwide SaaS
revenue to grow
18 per cent in 2009
orldwide software as a user application development through
W
The adoption of SaaS continues to
service (SaaS) revenue is platform as a service (PaaS) capabilities.
grow and evolve within the enterprise
forecast to reach US$7.5 Although usage and adoption is still evolving, application markets.
billion in 2009, a 17.7 per deployment of SaaS still varies between the
cent increase from 2008 enterprise application markets and within
revenue of $6.4 billion, according to Gartner, specific market segments because of buyer 2005 and over 8 per cent of the CRM market
Inc. The market will show consistent growth demand and applicability of the solution.” to over 20 per cent of the market in 2008, with
through 2013 when worldwide SaaS revenue nearly $1.9 billion in revenue. Gartner expects
will total over $14 billion for the enterprise The content, communications and growth to continue, with SaaS representing
application markets. collaboration (CCC) market and the customer almost 24 per cent of the CRM market’s total
relationship management (CRM) market software revenue in 2009.
“
Although usage and adoption
is still evolving, deployment of SaaS
Table 1: Worldwide software revenue for SaaS delivery within the Enterprise
Application Software Markets (millions of US Dollars).
still varies between the enterprise
application markets and within 2009 2008
specific market segments because
Content, Communications and Collaboration (CCC) 2573 2143
of buyer demand and applicability
Office Suites 68 56
of the solution.”
Digital Content Creation (DCC) 62 44
– Sharon Mertz, Gartner.
Customer Relationship Management (CRM) 2281 1872
Enterprise Resource Planning (ERP) 1239 1176
“The adoption of SaaS continues to grow and
Supply Chain Management (SCM) 826 710
evolve within the enterprise application
Other Application Software 472 387
markets,” said Sharon Mertz, research director Total Enterprise Software 7521 6388
at Gartner. “The composition of the worldwide
Source: Gartner (November 2009).
SaaS landscape is evolving as vendors
continue to extend regionally, increase
penetration within existing accounts and continue to have the largest amount of SaaS “The market landscape for on-demand CRM
‘greenfield’ opportunities, and offer more- revenue across market segments, with the continues to evolve as the availability and
vertical-specific solutions as part of their CCC market generating $2.6 billion in 2009, usage of SaaS solutions becomes more
service portfolio or through partners.” up from $2.14 billion in 2008 and the CRM pervasive,” said Mertz. “The rapid adoption
segment generating $2.3 billion in 2009, of SaaS and the marketplace success of
Mertz continued: “Adoption of the on-demand up from $1.9 billion in 2008 (see Table 1).
salesforce.com have compelled vendors
deployment model has continued to grow as without an on-demand solution to either
on-demand vendors have extended their SaaS has continued to represent a key driver acquire smaller niche SaaS providers or
services through alliances, partner offerings, of growth in the CRM market for the past four develop the solution internally in response
and more recently, by offering and promoting years, climbing from less than $500 million in to increasing buyer demand.” circlesolid
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MANUFACTURING
December 2009 &LOGISTICSIT
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