p04,6,8-10,12-14,16-17 Euro50 NovDec09v3 9/11/09 14:30 Page 16
Euro 50 > Leaders in broadband and pay-TV Digital TV Europe
November/December 2009
Sean Cohan Stuart Collingwood
Senior vice-president, international, AETN Vice-president, Europe, Sling Media
Sling Media’s highly regarded devices and software enable the viewing
of content delivered to set-top boxes on PCs, mobile devices and other
TVs – in the home or elsewhere. This year the company, represented in
Europe by Stuart Collingwood, has launched its first integrated Sling
Media set-top with Echostar, indicating a potential shift in focus from
AETN has successfully pushed various channels this year, winning dis- consumer marketing to licensing deals with operators.
tribution across Europe with local-language versions. Led by Sean
Cohan, the channel provider’s international arm is preparing to launch
the successful US women-oriented channel Lifetime in other markets.
Rodrigo Costa CEO, Zon Multimédia
Age 35
Zon has been one of the more innovative cable and pay-TV providers in
Education AB from Harvard; MBA from Stanford. Europe, arresting a pay-TV decline in the face of intense competition in
the Portuguese market through the launch of new services such as
Career path Business development and strategy with a handful of HDTV, innovative bundles, quad-play and the launch of EuroDOCSIS 3.0
leading media companies; former management consultant and invest- based very high-speed internet services.
ment banker.
Age 50
Highlights from the last year Continued double-digit ratings and dis-
tribution growth internationally. Worldwide distribution gains for our Career path Career started in 1979 as a computer analyst. In 2001, he
high-definition services. The AETN acquisition of Lifetime. became CEO of Microsoft Brazil and in 2002 moved to Seattle to
become corporate vice-president in charge of the OEM business
Lessons learned from the downturn The resilience or importance of reporting to the Group COO. He returned to Portugal at the end of
TV, specifically pay-TV, amongst viewers and households. Our industry’s 2005 as executive vice-president of the Portugal Telecom Group, CEO
flight to quality content during tough times. In international pay-TV of the fixed business and with group-wide responsibility for human
markets, we need to continue to educate advertisers on the value of resources, innovation and Information Technology. Since 2007, he has
pay audiences. been CEO of Zon Multimédia, having led the company through a friend-
ly spin-off process from its parent company, Portugal Telecom.
Likely breakthrough service or technology HD will continue to be a
big story, especially in a World Cup year, while authentication and Highlights of the last 18 months The successful spin-off from
longer term 3D will spark lots of buzz. Portugal Telecom. The launch of a new brand and corporate image:
Zon. The acquisition of four small cable operators in Portugal. The
Favourite TV character Drama from Entourage. launch of new generation Zon Boxes – HD, PVR enabled set-top boxes
with the new interactive TV viewing functionalities. The launch of Zon
Life outside work Running, reading and learning the patience-trying Mobile, through an MVNO agreement to use the Vodafone network in
game of golf. Portugal. The launch of an extremely successful VOD offer leveraging
Visit us at at
www.digitaltveurope.net
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