| Innovations | What’s New
»
Human Kinetics
» Human Kinetics recently redesigned its Website with the older
exerciser in mind. The site now features the online Active Aging
Community Center, at
www.humankinetics.com/aacc, which
provides professionals and students with free access to tools and
information on older adult physical activity. Included are news from
international organizations, physical activity program successes,
research findings, educational opportunities, job listings, conference
and event calendars, grants and funding opportunities, and member
profiles. Human Kinetics and the International Coalition for Aging
and Physical Activity (ICAPA) sponsor the community center.
For more information, contact the company at 800-747-4457;
www.humankinetics.com. —|
Elders expertise,
courtesy Human Kinetics
ASF International
» The new Dashboard business tool from ASF International
was designed to give health clubs an up-to-the-minute,
accurate assessment of all their profit centers. It provides
a quick overview of numerous areas, such as deposits; new
sales, including various types of memberships and their
values; prospects, detailing how many leads are converting
to sales; attendance; and point-of-sale revenue. It also
First Financial’s one-stop source
includes a scheduler for personal training appointments.
First Financial
All Dashboard data can be further analyzed through detailed
reports at the click of a button. For more information,
» First Financial recently launched
contact the company at 800-227-3859; 303-986-9563;
Dashboard stats, from
www.healthclubexperts.com,
www.asfinternational.com.
ASF International
—|
an online collaboration of experi-
enced industry professionals
serving existing and new health
club owners with a diverse range
eFit Financial
of services. The comprehensive
site is a one-stop shop offering
» To help health clubs build member relationships and
an array of resources for design,
increase retention and referrals, eFit Financial has released
construction, finance, marketing,
the new eFit Member Access Portal (M.A.P.) and eCommerce
personal training, retention,
advanced online tools, as extensions of its Club Advantage
rewards, software, and acquisi-
software program. Club operators can now offer members
tion services. Scott Steers, the
the convenience of 24/7 online access, scheduling, and
owner of
healthclubleads.com,
sales. The M.A.P. program enables individuals to purchase
and Paul Bosley, the national
memberships online; access and view their account infor-
Member portal from eFit Financial
marketing director of First
mation; make credit card payments; change EFT payments;
Financial, have been developing
and reserve, and pay for, classes, training sessions, massage therapy, and tanning. For more
the site for more than two years.
information, contact the company at 877-772-3348; 303-984-4162;
www.efitfinancial.com. —|
For more information, contact
the company at 800-956-7313;
www.ffcash.net. —|
www.ihrsa.org | DECEMBER 2009 | Club Business International
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