P
lanning Success story
Wine retailer
drinks to
success
with TXT
Nicolas, the French wine retailer, has improved on-shelf availability by 30 per cent and
boosted overall profit margins by 1.2 per cent following the implementation of the demand
forecasting and replenishment planning modules of TXTDemand – part of the TXTPerform
supply chain management suite through TXT e-solutions.
ince starting out in 1882, Nicolas organisation. Improved visibility of demand enabling us to have the right products on
S
has become a major wine retailer has meant store managers are accepting shelf with optimal margins. The solution has
in France, with an annual turnover 80 per cent of TXTDemand’s replenishment proven the value of centralised forecasting
of €250 million, 430 stores in France proposals made by head office (the solution and replenishment processes in the eye of
and an international presence makes replenishment proposals to the store our store managers. The 30 per cent jump in
particularly strong in the UK, with 80 stores. managers between one and three times a the on-shelf availability of our ‘best’ products
It is a renowned destination for expert advice week). Nicolas has been able to increase in store along with an overall 1.2 per cent
and premier wines with a selection of over on-shelf availability from 65 to 95 per cent on improvement of the group’s bottom line after
1200 wines from around the world. its ‘best’ (never out of stock) products, which only 12 months has been a fantastic output
are important drivers for increasing foot of the work done so far.” circlesolid
traffic in store and delivering higher margins.
Improved replenishment
planning accuracy
TXT Group at a glance
The right tool
The retailer’s goal was to streamline replenish-
TXT e-solutions is an international
ment and forecasting processes, both in the Gilles Alais, sales director, TXT e-solutions
software products and solutions
store, and in the central distribution centre in France, commented: “TXT’s experience of
vendor and main player in ‘Strategic
France that serves the entire group. Nicolas implementing flexible and easy-to-use demand
Enterprise Solutions’ in the industrial
decided to implement TXTDemand in two forecasting and replenishment solutions for
and media sectors. The principal
stages: part one of the project targeted retail meant we were confident in being able business areas in which the company
product range optimisation through more to provide Nicolas with the right tool for their operates are Demand & Supply Chain
Management (DSCM) with TXTPerform
“
The 30 per cent jump in the on-shelf availability of our ‘best’ products in
offer and Media & Channel Integration
with TXT Polymedia company (100 per
store, along with an overall 1.2 per cent improvement of the group’s bottom
cent subsidiary); advanced software
line after only 12 months, has been a fantastic output of the work done so far.”
systems for the Aerospace & Defence
– Christian Fouasse, Nicolas.
and Banking & Finance industries with
the TXT Next offer. TXT is listed on the
accurate replenishment planning for improved requirements. This project further demonstrates
Star segment of the Italian Stock
margins and on-shelf availability. Stage two TXT’s commitment to the retail sector and we
Exchange (TXT IM) and has
enabled Nicolas to improve demand forecasting are pleased to see the benefits Nicolas has
approximately 600 employees. The
at its central distribution centre through the achieved since going live.”
company has headquarters in Milan,
integration of point of sale, trends and
with offices throughout Italy, in Paris,
seasonality data for a more demand-driven Christian Fouasse, CIO, Nicolas, added:
Lyon, Barcelona, Chemnitz (Dresden),
process and streamlined procurement. “Nicolas is delighted with the partnership we
have formed with TXT e-solutions. TXTDemand
Halle (Leipzig), Bussum, London,
Since going live, Nicolas has seen many has supported our senior management’s
Wynyard and New York.
benefits that are driving value into the commitment to re-define our processes by
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MANUFACTURING
October 2009 &LOGISTICSIT
17
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