2011 F.I.T. Buyers’ Guide (published in September 2010)
IHRSA’s Fitness Industry Technology (F.I.T.) Buyers’ Guide is a valuable
year-round resource that’s designed to simplify the purchasing process
for club operators and staff. The material is organized by product category
and accompanied by charts to permit side-by-side comparison of product
features — a reader service unmatched by any other buyers’ guide in the
fitness industry. The guide’s easy-to-read format enhances the buying
process, efficiently connecting suppliers with customers. Published in
September, F.I.T. is distributed at all major industry trade shows throughout
the year, from the fall of 2010 through the fall of 2011.
F.I.T. includes comparison charts on:
• Bikes
• Climbers
• Elliptical Trainers
• Strength Equipment
“F .I.T. is a great publication.
• Technology It is clear, comprehensive
• Treadmills
and provides a multitude
Plus: of ideas and resources.
• A “New Product Showcase”
It is a must read!”
• The complete IHRSA Associate Member Directory
Bill McBride, Chief operating officer
Club One, Inc.
All listings appearing in the annual F.I.T. guide and the monthly “F.I.T. Extra”
San Francisco, California
section of CBI are created and/or updated online at www.fitextra.com.
All IHRSA associate member companies receive their own unique user name
and password to access www.fitextra.com. Any questions relating to the use
of this site should be directed to Project Manager Rebecca K. Maverick, at
r.maverick@fit-etc.com or +1 781-544-3709.
FIRST-TIME ADVERTISERS
GET ACTIVE! GETS RESuLTS!
Special marketing packages are avail-
Get Active! Magazine is your gateway to more than 50,000 health club
able for first-time advertisers. To learn
consumers. Distributed nationwide by leading health club companies,
more, e-mail: advertising@ihrsa.org
such as Anytime Fitness, Get Active! will position
or call +1 617-951-0055, ext. 130.
your brand prominently in front of club owners,
health club professionals and members. You
may also “private label” Get Active! with your
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company’s logo and contact information, using
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For rate card and other inquiries,
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please e-mail: advertising@ihrsa.org
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or visit ihrsa.org/cbi.
ihrsa.org/cbi | 7
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