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CONTENTS
October 2009
16
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Where once
were council 8 NEWSbeat
houses, let there What’s happening and what’s new in the world of property.
be Affordable
Housing 12 Empty homes scandal! COVER FEATURE
Perhaps the answer to the housing shortage has been staring us in the
face all along – we don’t need to build more, just do some up!
16 Affordable housing – what’s in it for you?
We ask why should you, the property professional, have any interest in
this sector? Read this and you’ll understand – lots of new business!
20 Internet Marketing
Danielle Simpson looks at how the internet has become a vital tool for
F
eatures the property industry and suggests ways to get the best from it.
R
ex
22 The Property Ombudsman
Christopher Hamer reminds the members that touting for business is
24
not good practice and those that do, he will smite down. So watch it.
24 PULSE: Bristol
PULSE: we fly Sheila Manchester heads out west to take the temperature of the
over Bristol and property market and talk to the leading local companies.
check out the
property horizon 32 The UK’s most expensive properties
We take a look at some special properties around the country with
some mind-boggling asking, selling and rental prices.
20 PR & Marketing
Danielle Simpson’s ‘call to action’! This month: newsletters.
RESIDENTIALsales
36 Franchising Special Report
Buy the brand and expertise and get your business off to a flying
start. We take a look at the major players in franchising.
50
40 Buyers’ Agents – a day in the life
A professional property finder tells her side of the story and we profile
the Association of Property Finders and Buyers’ Agents .
Where have
all my tenants 42 The HIPs Column
gone...? This month Mike Ockenden of the Association of Home Information
Pack Providers gears up to lobby the Conservative Party Conference.
44 Speakers’ Corner
Camilla Mabbott laments a loss of business ethics in recession.
45 Who Goes Where
The people page, with who’s moving up (or out) in the industry.
4 OCTOBER 2009 PROPERTYdrum
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