Wonderland StudioS
DeVyne Stephens
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Atlanta, Georgia, is home to some of Megatianment, Kon Live Distribution gym space, however upon further
the greatest artists ever to come out and Konvict Music. inspection, you get the impression
of the south of the United States. On my first ever trip to Atlanta, it that this isn’t just a regular sports/
TLC, Usher, Outkast and Ciara are was only fitting that DeVyne grooming facility.
few of many whose unique talents, Stephens was my first point of call. I Artists such as T-Pain, 112 and
chart-topping success and was invited to visit The Complex, a Lady Gaga have all visited and have
award-winning music have made an place where dreams are made and benefited from the services and
enviable impact on the music stars are born. Upon arrival, I am strategic A&D grooming that goes on
industry worldwide. Although greeted by two of Upfront’s here. It’s an incubation that churns
recognised and well respected in representatives, congenially waiting out superstars. ‘We provide complete
their own right, there’s one man that to walk and talk me through the artist development from every facet
ties them all together – music mogul mammoth premises. On first sight, it of developing the talent,’ says
DeVyne Stephens of Upfront looks just like a normal salon and DeVyne from his freshly painted,
pristine office suite in midtown
Atlanta. ‘You have staging, imaging,
choreography, vocal, media and
fitness training all under one roof.’
DeVyne mission
For anyone wanting to nurture their
talents at The Complex, it’s going to
take a little more than just a good
singing voice. ‘I look for the complete
package,’ he explains, ‘not the
finished product but a diamond in the
rough, someone who I can tell has it
and they don’t know it yet.
Sometimes that’s the most exciting
part about the project, working with
someone who has that potential to ords by Julia Huie-Martin
be a star yet they have no idea.’
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www.flavourmag.co.uk
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