EMBA
• • •
worded argument about the lack of regulation, teaches business ethics, and has done so for the past
the shortcomings of monetary policy, or the im- 20 years and who is responsible for business ethics
Looking Ahead
portance of ethical considerations. being such a strong component of everything we
do, tells me that our accessibility strategy - where What can new and existing students expect
Will the aforementioned crisis lead to lasting the price is kept low to maximize accessibility from SFu, in terms of program innovations,
changes in business school curriculums? I to the program - has created a diversity in the over the next 12 to 18 months? As mentioned
suspect that the answer is mostly yes. Despite classroom which he feels contributes strongly to earlier, we shall be reviewing and repositioning our
the fact that I am saying I don’t think business highly vigorous debates over ethics and ethical Global Asset and Wealth Management MBA,
schools are entirely responsible for the crisis, conduct. The diversity of the student body and the Master of Financial Risk Management
I think it would be irresponsible of us not to therefore creates a strong culture in which ethical programs. As for the latter, we shall look closely at
reexamine our directional focus. considerations are prominent. the curricula in terms of whether we are teaching
risk and risk management in an appropriate way.
null
I also find it hard to imagine that a student
In addition, we expect to be entering into new
global partnerships: these are now under discus-
would have gone through our programs without
sion; however, we definitely want to extend our in-
hearing from someone at some point some
ternational position. The most likely vehicle for so
strongly worded argument about the lack of
doing is to expand the scope of our MBA program
in the Management of Technology (MOT).
regulation, the shortcomings of monetary policy,
or the importance of ethical considerations.
null
One of our themes is globalization and another
is innovation. Consequently, we will be look-
ing very seriously at expanding our activities in
We have already implemented some obvious both areas. We expect to launch new research
changes. For example, we were one of the first
Accreditation
centres focusing on the innovation and on the
business schools to require every student to Asia Pacific. We hope to increase they experi-
take a course in business ethics. We have had a Do you feel accreditation is an indicator ential learning component of our programs by
business ethics course in every program that we of quality and do employers use it as a launching student incubators that help students
teach, for at least 15 years. Well in advance of benchmark? Does accreditation increase the to create firms and products that are actually
the crisis, we introduced courses, components value of one’s mBA in the commercial world? marketable, and give them experience in deal-
and modules in corporate social responsibility. Accreditation for us has become very important ing with real world scenarios. Hopefully, we’ll
In that respect we feel pretty comfortable with and I think it is a useful index of quality. I am not be able to achieve this on an international co-
where we are at the minute. sure that employers use it as an index as much operative basis and so fulfill my personal dream
as they ought to. The reason I think it’s such an of linking students with really good ideas in
However, there are two areas requiring fur- important indicator of quality stems from the different countries to jointly launch projects or
ther thought; in my opinion, we need to think fact that other kinds of rankings, be it the FT or products on a global and collaborative basis.
more carefully about how we teach risk man- BusinessWeek, can be manipulated to a certain
agement. We have to ensure that risk man- extent; we have all investigated those rankings Finally, we are about to introduce a certificate in
agement is covered throughout our courses and we have determined the degree to which corporate citizenship, which students can obtain
in a more definitive way and that the topic is we can modify our data in order to improve our by taking a requisite number of courses, perform-
high on our agenda as a discussion point. And positioning. However, the accreditation process is ing a certain number of activities and engaging
secondly - there will be a lot of disagreement far less susceptible to any kind of manipulation. in a number of external activities that we define.
about this - we may need to reconsider the You are required to examine what you do in some This will indicate to potential employers that they
nature of our pedagogy. In particular, I refer considerable detail; it requires that you remedy any have thought about what citizenship in a global
here to the view of some and I am more on inherent deficiencies: you are responsible for your world really means. ■
this side than not, that in moving increas- actions and it requires that you begin to measure
ingly to case study methods, we may have ne- and evaluate your achievements. As a past skeptic
glected to teach people some of the important of accreditation, I have come full circle. Biography
academic details. We may therefore need to
Daniel M. Shapiro (PhD, Cornell) is Dean and
consider how we teach some basic courses. I We have learned a great deal from it, because
Lohn Foundation Professor, Faculty of Business
am not at all suggesting that we abandon the of the process we had to go through and I don’t
Administration, Simon Fraser University. He has
case method, but would favor a diverse ap- doubt that we have become a better business
worked for over thirty years as an educator and
researcher. He has published five books and
proach that included not only more theory, school because of accreditation.
monographs and over fifty scholarly articles on
but also more experiential learning.
corporate performance and strategy, corporate
We are accredited by both the AACSB and
ownership and governance, foreign investment
What role does the student culture of the EQUIS. Double accreditation places us in
and MNEs, industrial structure, and various
business school play in building ethical mBA the top one percent of business schools in
aspects of public policy.
graduates? One of our faculty members who the world.
CEO | 53
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