PAGE A10 – September 2009 – The GTA Construction Report
NIAGARA AREA
Pride Homes wins recognition and awards
for quality renovations and custom projects
STAFF WRITER – Special to the GTA Construction Report Special Feature
When Niagara-area residents invite Pride Homes sure that “additions blend in with the existing struc- Flooring in St. Catharines, say Pride Homes is a great
by Fred Hendriks Inc. to co-ordinate a renovation or tures” and the design and character of the work reflects client. “They are a custom builder and renovator, and
occasionally a compete custom home, they receive a its environment. our products quality and value are completely com-
level of service and individualized craftsmanship far Much of Pride Home’s work is for high-end clients; plementary with theirs,” he said. “Artwood offers a
beyond the norm – chances are, they will receive though not all projects are million dollar renovations or wide variety products and unique products that a Pride
award winning results. additions. “We’ll work on a $5,000 window replace- Homes client is looking for.”
In fact, Pride Homes received five Niagara Home ment if the client wishes it,” Hendriks said. Hendriks says he has responsibility for estimating
Builders’ AAssociation Awards at the most recent He said he has been in the construction business for quotations and overseeing the business. “My biggest
NHBA awards competition, coming only second to a several decades, initially working for his father (a car- challenge is cranking out the quotes – I have a stack in
tract builder, and leading in several renovation cate- penter), then in partnership with his brother, before front of me,” he says. His wife Cindy oversees the fi-
gories. branching out on his own in 2000 to establish Pride ancee and and administration, while construction man-
How can Pride Homes achieve these results? Hen- Homes. ager Robert Koschewski oversees the field crew of 7 to
driks says the company asks questions, listens to its “Initially, our focus was on building custom 10 employees.
clients, and does its best to develop answers that suit homes,” he said. “In the first year I had three; in the Many of Pride Home’s projects are unique. One re-
their needs and the environment where their homes are second year, we did five and then seven.” But the cus- quested a golf simulator in a special room, another had
located. tom home business has declined in recent years and Pride Homes Build a $1 million indoor pool as an ad-
“We learn what their lifestyles are like, their situa- while Pride Homes will still build a complete home on dition. “We created a four-door car barn party hall
tion, views and environment,” he said. “We’re always request, most of the company’s work is on renovations with washrooms, stage, and patio doors,” for one
looking to get something a little bit unique.” and additions. client, he said. Another requested a 50s style diner on
But he says also that Pride Homes is careful to en- Suppliers such as Frank Alessio, owner of Artwood the residential property.
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