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FOCUS: Getting a Book Published
by Tracey Benton of niftythriftyloveliness.blogspot.com
It’s a universal daydream amongst us blog and sells it at craft fairs.
crafty folk to, one day, have our work ‘My dad died very suddenly and I
featured in a book full of artfully needed something to do to keep me Fancy a go at self-publishing? Here’s
arranged photographs and inspiring busy. I started the book at Christmas the crunch; because Kerry publishes
words of crafty wisdom. Pipe dream? and finished it mid-March,’ says Kerry the books in small print runs this
For some of us maybe … just to show who publishes the books in small makes the unit cost quite high so
that it can happen, we caught up batches of 0. Kerry only makes a small profit on
with two members of UK Handmade each sale. Don’t forget that Kerry also
for whom a book with their name ‘Create your own Resin Jewellery’ had the experience and expertise to
emblazoned on the front, is a bona (RRP £2.99) was launched in March pull the whole thing together herself,
fide reality. and the first batch literally flew off keeping costs to their absolute
the shelves. minimum.
With a degree in publishing, a HNC
in photography and a successful ‘I knew I had an audience already as Kerry won’t be making her millions
career in marketing, Kerry Wilkinson this is a very popular medium and from this book, so will that put her
– known to most of us as Pennydog people were always asking questions. off doing it again? Absolutely not,
- was better placed than most, to go I promoted the book through Etsy Kerry is already planning her second
the self-publishing route. Putting forums so that I could get pre-orders book, so watch this space.
some of her ideas into a book was to help with the start up costs,’
something that Kerry had been explains Kerry who also used her ‘Create Your Own Resin Jewellery’
thinking about for some time, then marketing know-how to promote includes 2 easy to follow tutorials
tragedy struck and Kerry threw the book to a wider audience. She for a range of fabulous projects from
herself into the project. also promotes the book through her delicate resin rings to gorgeous
 | ukhandmade | Summer2009
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