POS/Kiosk Technology VAR/Vendor Analysis
payment will become more prevalent.
“We’ve always been waiting for a generic
payment device; we have, of course,
had one for thousands of years – cash
– and everyone’s been happy to use this
because most people have been able to
have access to it. Then there were cheque
books and the market therefore became
more fragmented. Then we had debit
cards and all types of credit card, so
we’re now waiting for the next step. I think
this is going to be RFID, and ‘cash’ that
we carry around in our mobile phone.
This is because the number of people
that have mobile phones now means they
can be a generic payment device and
something that most people have access
to. Once we have an RFID chip in a
mobile phone, then we can make a
straightforward deduction from a bank
account, similar to the way we take cash.”
<< Handpoint handled the mobile point of In the retail sector, Van den Branden also
sale, K3 did the POS and back-office work The next step references RFID, anticipating that stores
and within the total solution an advanced will more towards self-checkout, but not
promotions module was included. “Now, And how is this technology space going just the traditional self-checkout at the end
the same promotions can be applied; to develop in the near future? Burns again of the store. “What people are looking at
whether on a mobile, at a fixed point of makes the point that it is all about making now is RFID logging or scanning items as
sale, on the internet or mail-order,” he life simpler for the consumer. In this customers put them into their shopping
said. “It’s all about adopting a global regard, he believes that RFID enablement/ trolley, so all they do at the till is pay,” >>
approach, covering every way companies
can approach their customer. So when
a customer approaches you, no matter
which way they come in they’re going
to be able to get the same deals.”
“
Our equipment is not ‘sold’ as a
fashion statement and therefore we
see no reason why our customers
cannot utilise the equipment for ten
years rather than re-purchase after
three to five years.”
– Mark Tailsford, Nordic ID.
On the development front, Van den Branden
reflects that, up to twelve months ago,
most POS systems tended to be very
standard 15” screen size. “The specifications
were alike but maybe with a slight
tweaking of the process speed; however,
many systems looked similar and were
designed around the same grade,”
he said. “Last Summer, PartnerTech
launched an all-in-one terminal, which
has an integrated printer, integrated card
reader, integrated customer display, all
in a small compact box. This product
has really helped us grow our business.”
12 IT RESELLER – JUNE 2009
www.itrportal.com
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