project lighting design architectRETAIL
Tiffany & Co., Ginza, Tokyo Uchihara Creative Lighting Kengo Kuma & Associates
Design78 STORE FACADE
JAPAN
DIAMONDS ARE FOREVER
UCHIHARA CREATIVE LIGHTING DESIGN HAS CREATED A SHIMMERING FAÇADE FOR KENGO
KUMA’S TIFFANY & CO. FLAGSHIP STORE IN GINZA USING LED TECHNOLOGY
Warm white Panasonic LEDs
have been used by Uchihara
to emphasise the jewelry-like
architecture of Kengo Kuma
The new Tokyo Tiffany flagship with an aluminum honeycomb that were small enough to meet to exhibit Tiffany’s refinement and
store in Ginza, the largest Tiffany secured between the panes. The the architectural design goals, yet hospitality.
store in Japan, finally opened in façade is designed to reflect the appropriate for the illumination As night falls on the edifice, a
October 2008 to afanfare of ap- dynamic Ginza streetscape by day and reflection. Panels of hexago- dramatic array of images leading
proval. The company purchased and generate abrilliant lightshow nal “honeycombs” were eventu- from the sky above to the human
the land and building housing at night. ally developed from aluminum activity from within reflects softly
the store in 2003 in order to Among the notable features of aircraft technology,and layered and beautifully on the façade. An
secure Tiffany’s long-term pres- this project is the dual-purpose carefully at specific angles to emit evening program changes the
ence at the prime location, and architectural design theme, which light in various directions. lighting in slow sequences, giving
has always had the intention to intends to achieve synergy in Ideas were also experimented the appearance of aliving entity,
renovate and sell-leaseback the presenting the Tiffany brand. The with for embedding the lighting in breathing through the illumina-
property.The design is the cre- entire building displays asingle, the façade, and two kinds of light- tion.
ation of noted Japanese architect elegant design theme, and is ing sources, incandescent lamp This overall lighting design -softer
Kengo Kuma, and his design firm adorned with unique architectural and LED with an electric lamp and gentler than conventional
Kengo Kuma Associates, who elements that create an impres- colour temperature, were consid- forms of light-emitting advertising
said that his design inspiration is sion of sparkling diamonds as ered for the radiance sought in schemes -proposes to character-
“a jewelry-like architecture that illuminative symbols of the Tiffany the design concept. The smaller ise anovel structural impression
echoes Tiffany’s visual identity”. brand. LED from Panasonic was finally as abrand, and as afresh pres-
The building’s exterior features The lighting design faced several selected as the source lighting for ence within the urban landscape.
292 double-pane glass panels challenges, particularly in creating its energy efficiency and lifespan,
canted like facets on adiamond, fine particles of grounded light and awarmer colour was chosen
www.ucld.co.jp
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