The GTA Construction Report – June 2009 – PAGE A11
Belanger
ALUMINUM
Heather Gonneau, manager at Belanger Aluminum, says all of the company’s
JOHNATHAN MONK – The GTA Construction Report Special Feature
products they install comes with a ten year, 100 per cent guarantee.
The logo for Belanger Aluminum shows a young man racing along on his bicycle First impressions of their siding line-up will please you and it’s made to last for
as his faithful sidekick – his dog – runs alongside him. decades on your home.
The man depicted in the image is the company’s founder, Rheal Belanger, and “Our siding is virtually maintenance-free,” Gonneau assures. “We recommend to
the dog represents his early ‘business partner’, a timid Heinz 57 pooch named Ban- power wash it once a year to keep that new look for years to come.”
dit. Gentek’s “Sequoia Select” is the first name in the ultra-premium vinyl siding that
Beginning back in 1959, Rheal, with Bandit at his side, rode his bike up and down supplies extraordinary advantages in beauty and performance. The supreme choice
neighbourhood streets trying to drum up business for his tiny homemade company for rejuvenating and protecting distinctive home exteriors, Seqoia Select impacts
while he worked a second job at a local shoe factory. rich quality in appearance and integrity. This siding can withstand wind loads up to
For the next few months, Rheal kept up this hectic pace, performing sales calls 318km/h.
and installing aluminum storm windows for his clients. Inspired by the beauty of the area’s own world-renowned woodlands, Gentek’s
The modest venture grew and grew and eventually Rheal was forced to leave his “Northern Forest” premium vinyl siding is Canada’s first wood tone vinyl siding –
position at the shoe factory. the first designed to give your home or cottage the uniquely natural look of genuine
Fifty years later, the Midland, Ontario company has expanded exponentially – in wood – without the hassle of wood.
size, stature and the array of services they provide. Something new in their siding line-up is Gentek’s new Polymer Siding in six dif-
Today, son Paul owns and operates Belanger Aluminum by offering more prod- ferent profiles and in a wide variety of designer colours that are said to satisfy any-
ucts and services such as shingle and steel roofing, vinyl thermal pane windows, one’s taste.
steel insulated doors, soffit, fascia, trough and Clearwater gutter protection systems. The Rough Sawn Cedar Panels and Hand-Split Shake Panels resemble wood
All the products can be found neatly displayed in Belanger Aluminum’s “one-stop” shake siding with the maintenance free part of vinyl. Other profiles include Half-
large showroom. Round, Hand-Laid Brick and Hand-Cut Stone Panels.
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