NEWS
Carte Blanche
Spring Fair moves revealed
unveils 3G Teddy
Emap Connect Home & Gift, organiser of Spring Fair has released further
details of the introduction of a section dedicated to stationery at the 2010
Greetings card company and plush supplier,
exhibition.
Carte Blanche, has revealed the new look for its
Louise Young, managing director of Emap, explained: “This initiative will
iconic Tatty Teddy.
present exhibitors and visitors with new opportunities. Being able to source
The third generation (3G) of the Me To You
stationery products and new suppliers in one dedicated area will be crucial to
brand sees Tatty Teddy sporting a new, longer-
buyers in this hall if sales are to be increased in such a competitive market.”
haired and shaggier style of plush as well as
The new section will be situated in Greetings & Stationery in hall 3 and
cosmetic changes to its distinctive blue nose.
will feature national and international suppliers exhibiting desk accessories,
Subtle alterations to labelling and packaging have also been incorporated to
notebooks, diaries, writing instruments, envelopes and packaging, glue and
underline the handmade element of the brand.
tape, ink and toner.
“We think the new plush makes him look ‘tattier’ and more in tune with the
Suppliers of framing equipment and prints and artists’ materials will also
brand,” says brand manager, Jocasta Kelsey. “The new look also makes Tatty Teddy
exhibit in the Art & Framing section in hall 3, where the work of new artists will
more expressive and animated.”
also be seen in the Artists’ Quarter.
The new plush, featuring 31 new product lines, will be making its way into stores
Greetings in hall 3 will also include Wrap, Gifts, Cards for Gift Shops and
over the next two months supported by point of sale kits for all types of retailers.
License It - the marketplace for visitors seeking to license artwork and design.
Carte Blanche ahs also added two new card ranges to its portfolio with
Nigel Quiney Publications’ managing director Andy Milne has backed the
Vivacious Veg – a female-focused extension of its Vivious Veg brand and Whispering
new stationery section and believes that Art & Framing exhibitors will also raise
Trees – a modern sentiment design featuring modern graphics and watercolours on
the level of interest in hall 3.
a textured board.
The greeting cards publisher is increasing the size of its stand, which it will
share with sister company Glick, supplier of gift-wrap.
“Spring Fair gives us the opportunity to see existing customers and make
Brainbox
contact with independents and multiples. It is also a very good show for
meeting buyers from abroad,” added Milne.
licenses Teeny
Tiny People
Gemma celebrates
Card publisher, Brainbox Candy has entered
into an exclusive agreement to produce Teeny
Hello Kitty launch
Tiny People cards under license.
Gemma International, the UK leaders in children’s licensed greeting
Caroline Gray, founder of TTP is moving
cards, recently held a special staff day to celebrate the launch of
back to her native US and has decided to
its Hello Kitty range.
hand over UK responsibility for the brand to Brainbox.
The company’s office was decorated for Hello Kitty Day with
“I’ve been a fan of their cards from the very beginning,” says Gray. “And
events kicking off with a breakfast and short presentation, followed
I think Teeny Tiny People will sit well alongside their other humour ranges.
by a quiz with the results announced in the afternoon during Tea
They are an extremely talented team, and I have confidence that they will be
with Kitty featuring a Kitty-shaped cake. The winner of the Hello Kitty-themed outfit
able to introduce TTP to an even wider audience.”
competition was also announced and a Kitty beanie was auctioned to raise money
Gray will be launching the TTP brand in the US from May.
for children’s hospice - Naomie House.
Ben Hickman of Brainbox said: “We are really excited to be licensing this
Amanda Parkin, Chief Executive, commented: “The launch of our Hello Kitty
great range of cards to compliment our ever expanding card offerings. We
greetings cards and gift packaging range was a very exciting event for everyone
are focussing more and more on broad appeal humour cards and the TTP
at Gemma. Well worth a celebration! Everyone at Gemma loves Kitty and created
cards are spot on for this sector of the market’.”
some fantastic costumes to wear. It is essential for us as a business to not only
create great products but also have fun whilst working on them together!
Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46