Clare Maddicott
Clare Maddicott Publications is well known for having
some great cards for children within their extensive
collection of art cards, but has never offered a stand
alone range for Children, until now!
A Piece of Cake is a comprehensive range for
children created by long time Maddicott artist Linda
Edwards. Launching this February, the range offers
both general and age cards for boys & girls aged one
to ten; as well as a terrifi c range of kid’s giftwraps.
The cards, which are all in the 140mm square
format, feature UV glitter fi nishing and have been
left blank inside for the senders’ own message.
Accompanied by coloured envelopes the cards have
a recommended retails price code of HH.
Tel: 0845 371 0613
Web: www.maddicott.com
Abacus
Following the successful launch of 18 photographic
designs for itschildren’s range ‘Mini Rosé’ last summer,
Abacus Cards has just introduced a further 11 designs
into the collection. Keeping with the themes of ballet,
fairies, shoes, bags and all manor of girlie subjects, Laura Likes
these additions aptly cover birthdays suitable for Laura Likes has launched a bright and cheerful new
princesses birthday’s one to ten. Princes aren’t entirely children’s range of 17 new birthday designs for kids Aged
overlooked as there is even a Baby’s 1st birthday card 1-10.
for boys! Featuring many fun add-ons such as mini pom-
Presented in 160mm square format, the cards poms, ribbons, swords, footballs, and joggly eyes, all of
are accompanied by ivory pearl envelopes and are the designs are printed onto high quality textured card
fi nished with fl itter and all over pearl varnish, with a measuring 148mm x 105mm and are individually cello-
recommended retail price code of HH. wrapped with a matching brightly coloured C6 envelope.
And building on the success of the recent launch Web: www.lauralikes.co.uk
of their age cards, Abacus will be introducing 6 new Tel: 07942259574
designs to its 100% Kids range. General birthday cards
will be available in both male and female designs consisting of trendier, computer generated, montage designs
appropriate for older, more fashion conscious and computer savvy kids of today. Presented in a 5 x 7 format, all the
cards feature spot UV fi nish and are offered at a recommended price code of FF.
Tel: 01638 552 399
Web: www.abacuscards.co.uk
Twizler
Twizler has focused on children’s cards since its launch
some nine years ago and produces designs that are
drawn from a child’s perspective using bold colours for
boys and a softer palette for girls.
Extra dimensions have been added such as rotating
cards, which kids love to play with to create their own
images by turning wheels.
Caroline Gardner
Twizler likes to think it was the fi rst to bring
Fizzy Pop is a new and exciting children’s character
humour for children to the market with its Chuckle
range from Caroline Gardner Publishing. The range
Time designs supplied with a kid’s joke with the
features Fizzy Pop (male mouse) and Dizzy Pop
answer revealed inside to turn the card into a gift.
(female mouse) and their friends. The design carries
“We put as much effort and thought to the fi nish
on over to the back of the card where recipients can
as we would do with a card aimed at the over 16
tick and keep track of which characters they have and
market,” says Jane Hewitt of Twizler. “Finishing our
collect the full range.
crystal range with Swarovski may seem extravagant
Launched with 10 birthdays: fi ve each for boys
but it works – it makes the cards more special.”
and girls, the range is colourful and fun.
Price: 85p (£1.99 rrp)
Size: 146 x140mm. Price:
Tel: 01959 533567
Tel: 0208 288 9696
Web: www.twizler.co.uk
Web: carolinegardner.com
Greetings Today 33
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