APPOINTMENTS/PROMOTIONS
goingplaces
Launchingmajorofflinecampaign PRactivities,includingcampaignplanning, TwotoacceleratePRandmarketingdrive
TravelwebsiteKayak.comhas executionandevaluation.Kidd MarkHarrisonandLianneDaly(pictured
announcedtheappointment waspreviouslyseniordirector below)havejoinedMcLarenAutomotive
ofRobertBirge(pictured),as ofRichMediaEMEAat –theBritishcompanybehindMcLarenF1
chiefmarketingofficer. DoubleClick/GoogleandRohde –asitdevelopsitsnewsupercarproject.
PreviouslyCMOforIMG (picturedright)was ReportingtoRob
Worldwideandwithalmost20 responsibleforthePRand Lindley,McLaren
yearsofadvertising,marketingandbrand marketingofDoubleClick/Googleoperations Automotive’ssales
buildingexperience,Birgewillbemanaging inGermanyandEurope.Priortothat,he andmarketing
allofflinemarketing,advertisingandpublic spentsevenyearsatthePRagency director,theywill
relationsactivities,includingtheplanned Zucker.Kommunikation leadglobal
launchofamajorofflineadvertising responsibilitiesfor
campaignforKayak.com.Hewillbebasedat NewpathforGibson PRandmarketingfunctions,including
thecompany’sglobalHQinConnecticut. RichardGibson,oftheUK mediarelations,productmarketingand
DirectMarketing planning,customerdialogue,website
Industryveteranjoinsresearcherboard Association(DMA)Email developmentandevents.
Theformerchiefofconsumer MarketingCounciland
dataspecialistDLGistochair formercommercialdirector EmailexpertiseforAlterian
theboardofonlineconsumer atRSADirect,hasjoined Internationalintegrated
marketresearchspecialist ReturnPath’sEuropeanteam.Heisbasedin marketingplatformprovider,
CCBfast.MAP.Jeremy Londonasachannelrelationshipmanager. Alterian,hasannouncedthe
Whitaker(pictured),has Knowledgeableandwellrespectedinthe appointmentofIvanChalif
joinedboardmembersDavidColeandPaul emailindustry,GibsonwillsupportReturn (right)asdirectorofemail
Seabrookasnon-executivechairmanandas Path’schannelpartnersbyimprovingtheir productmarketing.Chaliftakeswithhim
ashareholderoftheCCBfast.MAP. clients’emailreputations,overcoming morethan10yearsofindustryexperience
HeleftDLGinJanuaryafterfiveyearsat deliverabilityissuesandgettingemailsread frombothaproductmanagementanda
thehelm,todevelopEn-FaceLLP,a byintendedrecipients. serviceproviderperspectiveandarealmof
consultancyforboardsofdirectorsand Inhis12yearsofemailmarketing expertiseandbestpracticeknowledgeof
stakeholdersinmarketingservices experience,Gibson(picturedabove)has developingemailandproductstrategy.
businesses.TheappointmenttoCCB workedonthefirstEmailBenchmarking Hepreviouslyheldproductmanager
fast.MAPfollowshisappointmentin Report,chairedtheUKDMA’sBenchmarking rolesatMediaplex,anonlinemarketing
Februaryaschairmanof‘GoodConnection’ Hubandisaregularspokespersonforthe company,andStrongMailSystems,anemail
–anethicalconsumernetworkingportal, DMAEmailMarketingCouncil. infrastructureproviderandheldproduct
duetolaunchthissummer;andprecedesa RSADirectmanagingdirector,Rosemary managementandservicespositionsat
numberofothernon-executiveandnon Smith,said:“Richardwasanexcellent AcxiomDigital.Mostrecently,Chalifwas
competingappointments. ambassadorforthecompanyandthework directorofproductmanagementatTwofish,
Whitakerhasmorethan15yearsof hedidonemailbenchmarkingfortheDMA avirtualeconomyinfrastructurecompany.
directmarketingexperience,including: wasground-breaking.Iamsurehewillbe
EuropeanMDofEHSBrannMarketing abletousehisextensivenetworkof ReadyforRedi-Data
Servicesin2000;MBOofDLGin2005and contactsforthebenefitofReturnPathin Redi-Data,aUS-basedproviderofconsumer,
subsequentsaletwoyearslater;andthe theUK.” business,specialtyandhealthcaredataand
acquisitionofWegner(DudleyJenkins)and dataservices,haswelcomedMarcSabatini
43Plcin2006. SearchexpertstobuildonUSsuccess totheroleofseniorvice-presidentofsales.
MarinSoftwarehasappointed Hehasservedinexecutivesales
ExpandingintoGermany MatthewTucker(right)assales positionsforInfoUSA,DonnelleyMarketing,
London-basedUnicast,aproviderofrich directorforitsEuropean MITI,CreatechMarketingandAdvantage
mediaandvideosolutions,isexpandingits operationsandBrianMarin InsightpriortojoiningRedi-Data.
Europeanfootprintbyopeninganofficein (centreright)asdirectorofclient
Hamburg,Germany,andbolsteringits services(Marin’ssurnamebeing LeadingEuropeansalesteam
managementteamwithkeyhires. thesameasthecompanyname Onlinemarketingexpert,Lyris,has
Toleadtheexpansion,industryveterans ispurelyco-incidental). announcedseveralnewhiresintheUSand
RichardKidd(picturedright)andUlrich Thenewsfollowsthe abroad,includingDonna
Rohdehavebeenappointed US-basedcompany’srecentUK McNicholas(right),whowill
–Kiddasmanagingdirectorof launchandappointmentofEd leadthecompany’s
UnicastEMEA,working Stevenson(right)tomanaging Europeansalesdivision.She
betweentheLondonand directorofEuropeanoperations. joinsafterfouryearswith
Hamburgoffices,andRohde StevensonjoinsfromGroupM,Marinfrom digitalmarketingagency,
tooverseeallmarketingand PerformicsandTuckerfromTradeDoubler. dotMailer.
40 May2009 www.dmi-news.com
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