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House-Mouse Designs
House-Mouse Designs has been providing grins and
giggles, whimsy and wonder for 29 years. The artist,
Ellen Jareckie, has managed to create a story within
each detailed image she draws, involving her fi ve
lovable mouse characters. Giving each character familiar
personality traits – Maxwell (the mischievous class clown
and prankster), Amanda (taking care of a sick friend or
playing the mother hen), Mudpie (dozing under a fl ower
artist galler
or, more likely, in a half-fi nished box of chocolates), Muzzy
(curiously looking into every corner and under every
morsel) and Monica (joyfully exploring new adventures) –
helps Ellen create her whimsical designs.
Ellen and her business partner, Barry, believe their long-
lasting appeal comes from the expressive faces on the
Andrea Jayne
mice and the inherent good humour that Ellen so easily
conveys in her artwork. Or it could be the mouse’s-eye-
Illustrations
view perspective, and seeing the grin of contentment on
Mudpie Mouse’s face when he gets to eat a cookie that’s
Artist Andrea Evans launched Andrea Jayne Illustrations
almost as big as he is. In her spare time, Ellen is a wildlife
after 18 years working in the card and gift industry. The
rehabilitator, and often has real life models to use for her
company is run from a studio in Bristol and produces
images, so don’t be surprised if you fi nd domesticated and
character ranges with potential for licensing opportunities
wild animals mingling. In scenes depicting a world where
across both the children and adult book and gift market.
mice, birds, and cats playfully get along, Ellen provides a
Andrea comes from a graphic based background with
safe and fun environment for all to enjoy.
a BA Hons in graphic design and illustration from the
House-Mouse has steadily been adding licensing
University of the West of England in Bristol. She started
partners to its family and is proud to announce the
her career working for Royal Doulton painting designs
addition of The PaperMagic Group, a subsidiary of CSS
for fi ne bone china. Here she learnt the discipline of
Industries, to its list of licensees. You’ll fi nd House Mouse
producing intricate decorative artwork for plates, teacups
images gracing chalkboards, classroom walls and doors
and ornaments. Andrea then went further north to work
across the US and Canada, just in time for the 2010
as an illustrator for a card company designing for Marks &
school year.
Spencer and Boots.
The PaperMagic Group joins a list of long-time
Returning to the south west Andrea worked extensively
licensees, such as Stampabilities, a subsidiary of Hobby
for Hallmark cards illustrating character ranges such as
Lobby (rubber stamps), Dimensions-Crafts (cross-stitch
the well-known Forever Friends. The disciplined critiquing
kits), Artistic Checks (personal checks, address labels and
process taught her how to design characters for a target
calling cards) and Medical Arts Press (dental and medical
audience and provided a good grounding for working
recall cards, post cards, stickers and magnets).
in the licensing industry. Andrea Jayne Illustrations has
recently had great success designing and illustrating
+1 800 240 7109 (USA) or
several new ranges for the retail market.
+1 802 316 3068
Hot Diggity Dog is a unique collection, with 24
www.house-mouse.com
watercolour designs of quirky, lovable characters. The
nicole@house-mouse.com
dogs, frogs, cats and mice have great potential for
children’s books, gifts and toys as well as china and
housewares. This range has a classic, sophisticated feel
and appeals to both children and adults. It is already
selling well in the UK as a card range in John Lewis and
Waitrose, and was launched on fi ne bone china this year.
Tulip and Bear Hugs are selling as everyday and Christmas
card ranges at retail, such as WHSmiths.
New for 2009 is a beautiful decorative range called
Pampered Pets, which was launched in March 2009 in
Clinton Cards as a specialist birthday collection. These
pretty designs have a delicate colour palette of turquoises,
peaches and olive greens and off er great potential for
other licensing opportunities.
+44 (0) 7939 310 412
www.andreajayneillustration.com
andrea@andreajayneillustration.com
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