engineering;fabrication;rigrepairand MrMacGregorsaid:“WithintheGlobal
inspection;resourcemanagement;supply familywehavestrongcompanieswith
chainsolutionsandpipelineservices. recognisedbranding.
Attheendofthe2007/08financialyear “Ouraimistosupporttheseindividual
thegroupacquiredAberdeen-based identities,whilesimultaneouslylinkingthem
internationaloilandgasindustryinspection tothecomplementarystrengthsofthe
andtestingcompanyReelGroup.With GlobalEnergyGroupbrand.Thisnew
basesinHouston,Trinidad,andotherkey brandinghelpsusstandoutinthemarket
locationsworld-wide,theacquisitionofReel placeandthemessagebehinditisthatwe
representedanothermajormilestonein standtogether.”
www.gegroup.com
Globe’sprogrammeofinternationalisation.
Significantinvestmentinthegroup’s
peopleandfacilitiesweremadeduringthe
“Our people are our
year.Thisincludedmajorupgradingof
greatest asset and that
offices,plantandequipmentatEvanton-
basedfabricationandengineeringcompany will always continue to
Isleburn.Therewasfurtherdevelopmentof
ITsystemsandbackofficeandcorporate
be the case as we
servicesforGlobal’sfamilyofcompanies.
evolve further as a
Thegroupalsotookstepstotacklethe
widelyrecognisedskillsshortageinthe company.”
engineeringandconstructionsectorswith MrMacGregorcontinued:“Thedecision
theestablishmentoftheGlobalTraining tochangeourimagewasnottakenlightly,
AcademyatIsleburn,inpartnershipwith butweneededastrongvisualstatementto
theNorthHighlandCollege.Towardsthe reflectthecorevaluesoftheGlobalEnergy
endoftheyeartheacademysawitsfirst Group,ourdynamicgrowthandour
intakeof25peopletobefast-tracked commitmenttosuperiorservicedelivery.
throughSVQqualificationsinwelding, Inshort,wewantthebrandtocreate
platingandpipe-fitting. corporateprideamongouremployeesand
Duringtheyearthegroup’smembership build awareness and confidence among
oftheRoyalSocietyforthePreventionof ourclients.
Accidentswasfollowedbyreceiptofthe “Wecannotcallthisasimplechangeof
society’sprestigiousSilverAward. brandidentity.Itismoreanexpressionof
MrMacGregoradded:“Ourpeopleare theGlobalEnergyGroup’swishtokeep
ourgreatestassetandthatwillalways growing,whileatthesametimecreatinga
continuetobethecaseasweevolvefurther strongteamethicthatrespectsindividual
asacompany. identitiesandprovidesasupporting
“Ourcoreprinciplesandcommitmentto frameworkforallourbestefforts.”
excellenceofservice,workplacesafety,the AsakeypartofitsrebrandingGlobalhas
environmentandthecommunitieswework launchedanew,moreuser-friendlywebsite:
inremainasfirmlyheldaseveraswe www.gegroup.com a73
continuetodevelop.”
Thispage:top,demonstratingspecialist weldingtechniquesat
TheGroup’scontemporarybrandingnow GlobalPipelinesinInvergordon. Middle:lefttoright,Isleburn
featuresonallitsbuildings,vehicles,clothing
fabricationprojectsatNigg.Inside theworkshopsatNigg.Welding
atInvergordon.Bottom:GlobalHighland’scitycentreofficesin
andprintedandweb-basedwrittenmaterial. AcademyStreet,Inverness.
the north magazine 37
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