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Introducing the
Incostume
Party Show!
Marketed as the ‘new IPS’ (after the original fl opped
last year and was disbanded shortly afterwards) this
22 – 24 March
BCA-supported show is perfectly placed to fi ll the
Ricoh Arena, Coventry
party-sized hole left in the trade show calendar. This
01525 840555
brand new three-day event (and yes, that third day is
critical!) will be taking place at the end of March and
www.incostumepartyshow.co.uk
is set to offer a very different type of show indeed.
There has been a lot of confusion surrounding party trade shows over the coffee and pastries for all early arrivals before the hour-long catwalk show
last few months, but that should all be put to rest with the Incostume Party begins at 10am. The catwalk show will give you the chance to preview all
Show set to take place within a few days of this issue hitting your doorsteps. the season’s best and newest costumes – but don’t worry if you can’t make
The British Costume Association (BCA), the offi cial name behind the the live show, as it will be repeated on the large screen in the seminar area
show, has enlisted the skills of Samantha Hartup to help deliver what it over the course of the exhibition.
hopes to be a vibrant, interactive trade event. They have been working Daily seminars will also be taking place throughout (see below for more
together very closely, and expect more than 45 exhibitors to be plying their details) and in an unusual twist on the traditional trade show there will also
wares over the three-day show, giving retailers the chance to see some be a full-sized carousel and other fairground attractions. Sunday night is the
all-important new products and have the chance to meet with both new and offi cial show dinner and dance – and yes, fancy dress is compulsory (the
existing suppliers. theme is ‘opening night’) – which will be a great opportunity to get together
The show opens at 9.30 each morning, and on the Sunday there will be and network.
Seminar programme
Who are your
Time Sunday Monday
Tuesday
seminar tutors?
10am Live catwalk show Beat your arch Win your customers
Marc P Summers is an internet and
rival with balloons confi dence
SEO consultant who specialises
promotions Matt Lewis
in training his clients to get their
Pam Pearce
websites noticed by Google.
Jo Uddin is an award-winning
Up-selling in a down- Face painting fun to Catwalk show
balloon artist who specialises in
selling market boost your party sales
training others to use balloons within Matt Lewis Sandra Crofts
their business to make maximum
profi ts.
12am How to get the respect Catwalk show How to get the respect
Pam Pearce has been working in from Google your from Google your website
the balloon and party industry since website deserves deserves
1990 and runs a highly successful Marc P Summers Marc p summers
business with her partner Paul.
Matt Lewis runs a highly successful 2pm Easy to learn themed How to get the respect Sexy’ catwalk show
balloon and party business and
balloon designs for from Google your
offers advice on how to build strong
store display website deserves
relationships with your clients,
Jo Uddin Marc P Summers
offer fantastic services and make
maximum profi ts.
3pm Live ‘Sexy’ catwalk Don’t Sell Cheap Sell No seminar
Sandra Crofts guides you though show Value
the latest ideas and trends from Matt Lewis
Snazaroo and shows how face
painting can boost your sales.
4pm Infl ate your profi ts with ‘sexy’ catwalk show No seminar
balloon décor
Pam Pearce
IPS Preview 17
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