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Y
E 32 Fashion Accessories
T
OR
business development, John McKinney,
S
reveals that the Tennessee-based company
is beginning to delve deeper into apparel and
E
R
V
fashion accessories. The wholesaler, whose
catalog ranges from church supplies and
CO
framed art to puzzles and musical instru-
ments, added Christian-themed T-shirts last
year that are, “doing well,” he says.
Swanson also offers packs of 96 fi nger- Selini Neckwear
nail fi les, which include 24 each of four differ-
22 West 27th Street 2nd fl oor
New York, NY, 10001
ent styles, a line of “Unfading Beauty” glass
Toll Free: 866-955-TIES
nail fi les that include messages like “Blessed”
Tel.: 212-725-7222
and “God Is Love”, “Fruit of the Spirit” lip
Fax: 212-725-6595
Email:
help@selinineckwear.com
gloss (“Collectively, these are the fruits that
Website:
www.selininy.com
all Christians should be producing in their
lives with Jesus Christ”) a selection of men’s
neckties, and an assortment of bracelets, pany’s president Paul Park. The New York
charms, and necklaces, many incorporating City wholesaler offers a variety of formal
Christian- themed messages. wear and accessories, including silk woven
Meanwhile, Selini Neckwear (www.selini - neckties, bowties and cuffl inks for both men
ny.com) continues to specialize in men’s wear and boys.
and accessories that are largely impervious However, the company is expanding its
to changing styles, according to the com- offerings to include more women’s accesso-
ries, such as handbags, scarves, barrettes
and scrunchies. And while Selini has made
its name with more formal items, it has also
found room for novelty items in its necktie
and socks collections, often incorporating a
sports-related theme.
Another company largely immune to
the fi ckle forms of fashion is the West
Sacramento, CA-based Pro Charms (pro-
charms.com), which offers offi cially licensed
jewelry and accessories featuring the logos
of professional and collegiate sports teams.
Pro Charms president, Jennifer Gonzales,
says that, unsurprisingly, demand usually
rises for items identifying with teams that
are doing well, though of course every team
Swanson Christian Products
1200 Park Avenue
has its die-hard fans. In addition to such
Murfreesboro, TN 37129 mainstays as bracelets, necklaces and ear-
Toll Free: 800-251-1402
rings featuring team logos. The company
Tel.: 615-896-4114
Fax:
also offers more up-to-date items, including
615-898-1313
Email:
sales@swansoninc.com
team-specifi c dog tags, cellphone charms
Website:
www.swansoninc.com
and body jewelry.
Continued On 36 E
34 February 2009
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