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VENUEVENUE
UK
Installation] but the finished effect is jaw dropping. We have
ABOVE: the main room of Gatecrasher closely follows Fortis’s previous
work on Cameo in Miami, but uses the latest technology
performed many video LED installations but never 11 metres high
and 20 metres wide! We feel that Gatecrasher has performed an BELOW: the Mansion room caters to a more mainstream crowd
amazing task changing the existing venue without major structural
building changes; what they have created gives the customer
a unique experience wherever they stand, this is a hard act to
follow.”
Definitive Media’s Stuart Wilson made the content for the matrix
by producing over 250 bespoke video LED loops, specially
designed to work with the 3D effect of the display. With the 3D
construction of the LED display, the team had to design the visuals
with pixel perfect mapping, which allowed the visuals to wrap
around the structure seamlessly. Each video sequence was split
into layers and assigned to each face of the wall, which gave the
ability of full control over the 3D display. The playback system is
ArKaos DMX with LED mapper to match the screen resolution
to the LED display. Around the rest of the room, Pioneer DVJs
combine with Resolume graphics computers to give a fresh twist
to visuals, mixed by the new Edirol V8 vision mixer and Projected
by five BenQ projectors.
Elsewhere, Gatecrasher Birmingham (GB) is coloured by vibrant
images, open floors, catwalks, sin bins, dancefloors, kissing booths,
and a 14ft mirror ball DJ booth. Fortis describes the design of
the club as a high-concept homage to New York’s Palladium and
the era of disco. His influences stem from the mid-’80s when Ian
Schrager and Steve Rubell’s post Studio 54 New York sin bin, The
Palladium, was in full swing. Fortis explains: “There was a freer
sensibility to nightlife then – everyone mixed on the dancefloor,
clubland was full of sex appeal and sizzle. I want to bring back
that kind of danger and rawness to clubland; Scarface meets the
dark side of Saturday Night Fever, meets a Brazilian hooker in an
analogue, not digital world.” Raine adds: “Gatecrasher Birmingham
is a film set, a huge expansive studio space with oversized
architectural pieces inserted to create a juxtaposition between
048 January / February 2009
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