INDUSTRY COMMENT
BETHANY SCHUH Travel Trade Director, Visit
California (UK & Ireland) “UK visitors are becoming
more adventurous and tour operators are expanding their product choice to refl ect this. Rail tours are increasingly popular. “We'll be introducing regional training road shows with California supplier partners and will add interactive videos and personal agent recommendations to our California Expert programme.” See Southwest USA, page 16 Travel 2
SONIA ROJAS Latin America specialist
Rainbow Tours “On a second visit to
Latin America people tend to venture beyond Peru, Chile, Brazil and Argentina. Destinations such as Colombia are fast becoming established on the ‘must visit’ list for the region. There is a huge amount to see and do here; it is very safe to travel there and visitors will be sure of a warm and friendly welcome. Mainland Ecuador and the beautiful north of Peru are also highly recommended.” See Alternative South America, page 50
STEVE HARTRIDGE EDITOR
welcome TO SELLING LONG HAUL
are largely unaffected by recession, a regular holiday – especially long haul – remains a key component of their lifestyle. The October edition of Selling Long Haul amply demonstrates the enormous range of worldwide options agents have to entice clients to spend their money. In Thailand the focus is on spa breaks, an increasingly important trend. Also in Asia, bring yourself right up-to- date on Brunei and Indonesia. Heading west, we review the ever-popular Bahamas and the Southwest USA feature gives some valuable tips on selling these perfect fly/drive states. We look too at alternative holiday ideas in South America, at South Africa, The Gambia and at Western Australia. Theme Parks, the Falkland Islands and Winter Sports complete this month's mix. But, do leave some time to cast your vote in the Travel Agents Choice Awards for the destinations and companies you love best. There are some great prizes to be had at:
www.sellinglonghaul.com/awards
W
hatever the state of the economy there is little argument that the top end of the travel industry continues to perform well. For those lucky few who
Aqua_SellingLongHaul_May_2012ISS 4/13/12 1:37 PM Page 1
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