For Mereway Bathrooms the collection will be promoted by Jane Maddern, owner of Jane Maddern Soaps; a unique hand made natural soap company. Jane is a carefully selected successful business owner who is passionate about her products, and her beautiful hand made soaps are filled with fragrances that stir people’s senses. Mereway have chosen talented people who they can work with, who in their own specialty field ‘Live Life The Mereway’.
Bringing Together
Combinations of fitted and modular furniture together in one space is becoming more popular, so merging the Synergy and Infinity collections together into one lends simplicity to the range – there is now infinitely greater crossover between fitted and modular and it’s now possible to do so much more.
New Product Launch
Mereway Bathrooms continue to live up to their reputation for launching enticing new products and this year is no exception, introducing their most avant-garde door colours and finishes, stunning new handle options, basins, ceramics and their most extensive collection of worktops to date. 2012 Bathroom furniture has taken a leaf out of the fashion industry’s book, natural tones and finishes are becoming a ‘staple wardrobe’ item whilst splashes of vibrant colours and textures are becoming accent pieces that create the individual look. With this in mind, Mereway Bathrooms have introduced 3 vibrant new textured finishes; Zebra, Snake and crocodile that will take anyone’s breath away!
“We have already created a series of scenarios for each Mereway kitchen collection to illustrate the Life Live The Mereway philosophy that represents our brands,” Tim explains. “It seemed a natural decision to implement this philosophy for Mereway Bathrooms to create a synergy between the two divisions. As many of our retailers take kitchen as well as bathrooms product from us, it’s an ideal formula.”
Its all about Individuality
Tim adds “A bathroom space is very individual to each person and much thought goes into the buying process. What we love about introducing our brand ambassador is that Jane also caters for individuality with a soap and scent for all moods and personal tastes. All her products are carefully hand made; using the best quality ingredients and her attention to detail is a true reflection of what we’re all about.”
“Mixing and matching of colour and texture has become as popular in bathrooms as it is in kitchens. We are also seeing further diversification in colour palettes for furniture coming into the market, with even more unusual designs that are a bit off-the- wall, like our exciting new animal print’ Vogue’ door finishes.” Tim comments.
Building on the success of popular J pull door style ‘Segreto’ for Mereway Kitchens, they are pleased to announce Segreto has now joined the Bathrooms portfolio too, for a sleek handleless feel in a new part of the home.
As more interesting shapes continue to emerge, and bathroom elements become more varied, the collection of new ‘Lustre’ cultured marble worktops add a real individuality to a bathroom. Available in 14 luxurious finishes with integral moulded basins and tops for fitted runs or vanity stations these new surfaces can be cut and finished to order for a streamlined and elegant look.
To complement the modular units a new radius edge mirror has been introduced to join the selection of universal, illuminated mirrors and mirror cabinets in 3 popular sizes. New soft glow light lighting features that evoke a real ambience have also been included to create a relaxing mood in the bathroom. This is just a taster of the new products introduced this season. The Bathrooms collection now comprises 33 beautiful door finishes, 20 handle options and an extensive number of luxury components, design features and storage solutions that cater for both the traditional and contemporary ends of the market. There truly is something for every individual taste and budget within the range.
u0121 706 5750
uwww.merewaybathrooms.co.uk uwww.mereway.co.uk
New Vogue "Crocodile". A sensuous touchy-feely textured finish thats right on trend
BKUJUNE 2012
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