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Linde IMHX 2013


1994. We now supply them with a range of reach and electric trucks as well as a Linde engineer at each site who is on-hand to maintain the effi cient running of the fl eet. “Culina’s business operation is one that requires intensive operator usage in temperature-controlled conditions which is one of the heaviest environments for any materials handling vehicle. Linde’s X range


trucks are perfectly prepared to operate effectively for these kinds of applications and can signifi cantly improve productivity. “Feedback from the operators at Culina has confi rmed that the X Range trucks are ex- tremely comfortable and the unusually long battery life means that the trucks can run for two shifts without having to be replaced.” With its head offi ce in Market Drayton,


2013 calling


Linde Material Handling has confi rmed it will be exhibiting at IMHX 2013. Linde’s decision is excellent news for the other exhibitors and visitors, as well as for the company itself.


Andrew Daly, Linde Material Handling’s director of sales and marketing in the UK, spoke exclusively to SHD Magazine about his ambitions for Linde both at the show and in the wider world: “Linde Material Handling is pleased to confi rm it will be ex- hibiting at IMHX 2013. Closer engagement with our customers, providing them with effi ciencies, cost reduction and greater fl ex- ibility have been a key focus for us at Linde, and IMHX gives us the ideal platform to demonstrate these values and the full breadth of our capabilities to both our customers and prospects. “At IMHX we plan to focus on the strength of our products, service and net- work. When it comes to products, Linde is setting new benchmarks in energy ef- fi ciency, performance and customer ben- efi ts. Our trucks have been designed to


under pressure to reduce costs and to seek help from their suppliers in order to achieve this. We know that when our customers invest in a truck, they


Andrew Daly, sales and marketing director, Linde Material Handling (UK).


want a premium, durable and reliable vehicle that they won’t have to worry about further down the line. We have worked hard to ensure our trucks are as productive and as fuel effi cient as possible. The fuel consumption of our


“IMHX will give us the opportunity to demonstrate this to our customers and prospects and will play a signifi - cant part in helping to strengthen our market position”


provide even greater economical energy consumption, productivity, operator safety and comfort for maximum customer value. “The tough economic climate, unsurpris- ingly, has meant that our customers are


trucks is at least 20% lower than oth- ers in the industry which signifi cantly reduces the overall lifetime cost of the trucks. We know this is important to our customers and we plan to reinforce this


www.shdlogistics.com


message to them during the conference. “When it comes to services, we have a broad capability to offer to our customers including fl eet manage- ment services and rental options for new and used trucks. “The geographical spread of our network means we can get closer to our customers and combined with investment in our people means we can reassure custom- ers that we can help them handle their materials handling needs. “Due to the wide variety of products we have on the market, we are not focusing on attract- ing a certain kind of visitor at the conference but instead, we are looking forward to meeting a range of visitors from different backgrounds - work- ing within a variety of operations. “IMHX will give us the opportunity to demonstrate this to our customers and prospects and will play a signifi cant part in helping to strengthen our market position. We are very much looking forward to being part of IMHX 2013 and showing the market why they should be partnering with Linde Material Handling both now and in the future.”


IMHX 2013 takes place at Birmingham’s NEC on 19th – 22nd March 2013. 


www.imhx.biz Storage Handling Distribution June 2012 17


Culina has 14 depots across the UK and Ireland. Employing more than 2,500 staff, the company provides fl exible multi-tem- perature logistics services to a wide range of premium brand food, drink and perish- able goods manufacturers and retailers in the UK, Ireland and across Europe. 


www.linde-mh.co.uk


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