BUSINESS BRIEF: BARBADOS
to register and then monitor marks, especially on the Internet, and thinking that the Caribbean is one legal jurisdiction, are also common.
Copyright Protecting against copyright infringement In the absence of a formal registration system for copyrighted materials, local creators are encouraged to date a record of their creation and send it to themselves by registered post, not to be opened except in court as evidence of the date and content of their creation. Where appropriate, creators are also encouraged to join a collective society.
Key challenges for copyright holders Lack of public awareness of the significance and value of intellectual property is probably the biggest challenge to maximising the return on investment for local copyright owners, especially in the cultural industries. Te relatively recent international successes of Barbadian musical superstars (eg, Rihanna and Cover Drive) have brought some focus to bear on the potential value of IP.
Dealing with infringement Rights owners must be prepared to enforce their own private rights, and should not expect the authorities to lead the charge for them. Although there are laws in place to deal with infringement, in a market as small as Barbados, the time/money/cost:benefit ratio militates
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against enforcing relatively small incidents of infringement.
Counterfeiting Little, if any, data exist to permit analysis of the true extent of counterfeiting in Barbados. Anecdotally, the cultural industries (especially music and film) seem most at risk from piracy.
More needs to be done to inculcate a culture of recognition of and respect for IP rights, starting with the youngest citizens and permeating the entire society. Some gains may be possible through education and public outreach programmes.
General Barbados has a robust legislative framework for protecting IP, with the last major changes made in 2006. Barbados would definitely benefit from comprehensive computerisation of the intellectual property office’s records to facilitate searches and processing of applications. Presently, searches are conducted manually, as the accuracy of results from computerised searches cannot be guaranteed. Patent searches are done strictly by the exact title of the pending or registered invention—no fishing allowed!
Rosalind Smith Millar is a partner at Clarke Gittens Farmer. She can be contacted at:
rsm@clarkes.com.bb
World Intellectual Property Review Annual 2012 113
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