UK Summer Holidays FACTFILE
Where To Book It Warner Breaks
0808 141 1111
www.bourneleisuresales.co.uk A three-night Star Concert break with Lenny Henry starts from £277 at Littlecote House Hotel, Berkshire, on July 6. Half-board, entertainment and daytime activities are included in the price.
23
Premier Holidays 08444 937 4444
www.trade.premierholidays.co.uk Five nights for the price of four are offered at the Merton Hotel, Jersey, from £449 in June, including breakfast and return fl ights from Gatwick.
Hoseasons 0844 847 1356
www.hoseasons.co.uk Stonerush Lakes Lodges near Fowey in Cornwall is one of six locations in Hoseasons new upmarket Evermore range. A short break for a family of four costs from £295, with a week costing from £575.
“Coach holidays are always a popular
new in London: “New shows this year include Singin’ in the Rain, Sweeney Todd, The Sunshine Boys and All New People. There should be hotel bargains in August, after the end of the Olympic Games and before the Paralympic Games start.” GRAHAM BALMFORTH, NATIONAL SALES MANAGER, SUPERBREAK
There’s always something
option for many over-55s, as they like the idea of local departures and the benefi ts of luggage handling and someone else to worry about the driving,” says Sales Director Harold Burke. “Mature holidaymakers are on the
look-out for activity-based holidays such as bowls and dance breaks. Themed tours, looking at nostalgia from the ‘good old days’, the rock and roll era and popular TV shows will always provide a reason to get up and go.”
tourismtalk
David de Carteret Director, Jersey Tourism “Our tourism business is fairly steady, growing from Continental Europe and with the UK holding up. Industry revenue has reached over £240 million, but we have moved towards the higher end of the
market over the last three or four years. There has been huge investment in
upgraded properties, such as the Royal Yacht, St Brelade’s Bay and Longueville
Manor. Air links are well established, and with easyJet adding Southend and a year-round service from Glasgow, we now have fl ights from over 30 UK airports. Over 50% of our business still comes from the travel trade, and we are spending over £1 million on TV advertising and other promotional material to attract people to the island.”
asktheoperators
Harold Burke Sales Director Grand UK Holidays “Initiatives such as the
‘GREAT’ adverts are part of a drive to generate an additional 5.3 million short-break nights with an incremental spend of £480 million by 2015 – so agents should grab a slice of that revenue. Despite the downturn, we and our agency partners are still seeing growing demand for our range of holidays, from last-minute budget breaks to up-market holidays with our new ‘Grand UK Gold’ tours. Agents should take advantage of this unprecedented promotion and make a
concerted effort to support operators that pay commission on UK holidays.”
David Nash
Deputy Managing Director Prestige Holidays “Our new ‘Closer to Home’
brochure has increased our visibility among agents. Booking fi gures are up 16% on this time last year and show that the great British holiday is alive and kicking. The Holidays at Home are GREAT campaign will provide a boost. Channel Islands sales are picking up after our launch last year with Jersey and Guernsey business looking particularly strong. The Scilly Islands also remain popular.”
Andrea Hill
Travel Counsellor Staffordshire “Many clients take a UK
break and a longer foreign holiday. Standards in the UK have improved greatly:
luxury log cabins from
Hoseasons being an example. I am also impressed with Butlins’ new hotels at Bognor Regis."
www.sellinglonghaul.com • May/June 2012 31
thedeal seal
©ISITBRITAIN&ADRIAN HOUSTON
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36