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Planning for the Future

Chris Clark played in the AT&T Pebble Beach National Pro-Am with his son Will on the bag.

By Chris Clark, NCGA President

strategic plan that will be an operat- ing document for our management, staff and com- mittees to follow for the next five years. This plan is very centric to the services we offer you as a member and how to become more attractive to new members. This committee, chaired by John Ronca, will work hard to develop answers to provide direction to some of these key questions: How do we better serve our membership? Are we offering the

First, I want to take this opportunity to thank

each of you for being a member of the NCGA and supporting this great organization. I also want to share my appreciation for my fellow board members and NCGA volunteers and staff who are so great to work with. I come from a golf

family and am proud to say that I have introduced my children to the game and what it represents. The greatest enjoyment comes from the memories we share on the course with those who matter to us the most. That is probably one of the reasons I am so passionate about the NCGA’s Foun- dation (our charitable arm helping kids). The Founda- tion launched its Youth on Course program in which

10 / NCGA.ORG / SPRING 2012

kids get to play courses for less than $5.00, it has also created other meaningful programs such as clinics, internships and scholarships for our kids in Northern California, all the while teaching them life skills and core values. The NCGA Foundation IS shaping and making an impact in the lives of “at-risk kids.” Golf is a game of integrity, hon- esty and values that teaches us how to best understand ourselves, especially when faced with challenges. Please visit ncgafoundation. org and get involved either financially or by donating time to support and shape the lives of these young kids. With your support, we can make a difference. One of the key fo- cuses for the NCGA is the development of a new

right variety of events? How do we communicate with you to let you know what is taking place at the NCGA? And, how do we make it fun and welcoming for you to bring new players into the game? We plan on establish-

ing some focus groups consisting of members from several sectors of our membership. Those who participate in tournaments, those who administer clubs at golf courses, associate clubs, eClub members and representatives by age and gender as well as input from our volunteers and staff to ensure we are considering all opinions and input. In fact, I encourage anyone inter- ested to reach out via e-mail to our CEO Lyn Nelson at if you have any interests or com-

ments regarding this study. We are pleased to an- nounce that the NCGA has obtained a permit for the renovation of Poppy Hills Golf Course, including the window of appeal from the Coastal Commission. After the Monterey County Planning Commission gave us its unanimous vote in favor of the application, we needed to wait for a 30- day appeal period from the Coastal Commission during which any opposition had the ability to protest the project; no objections were submitted, a welcome sur- prise to all. This will allow us to

start the project in the Feb- ruary-March timeframe of 2013 and we estimate that completion and opening will be in the spring (March to May) of 2014. This is extremely exciting and those who are interested in more information should visit

The NCGA is a great

organization and this is my ninth year of volunteer ser- vice on the NCGA Board. I am so proud of what the NCGA means to golf in Northern California and as the leading regional golf association in the country. It is a pleasure and honor to be your president for 2012. Again, I would like to give a special thank you to our staff led by the incomparable Lyn Nelson and volunteers who dedicate their time and talent to make the NCGA such a special organization. Hope to see you on the


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