About the UNIVERSITY OF WISCONSIN


The University of Wisconsin, founded in 1848, stretches across 933 acres of land in Wisconsin’s capital city of Madison. Recognized throughout its history as one of the nation’s leading institutions of higher learning, the University of Wisconsin is one of just 62 members of the prestigious Association of American Universities. On top of the 40,000 student population, the University of Wisconsin boasts more than 400,000 alumni worldwide.


Badger SPORTS PROPERTIES


Badger Sports Properties (BSP) is the multimedia rights holder and sports marketing arm of Wisconsin Badger Athletics. BSP presents the excitement, color and pageantry of college athletics through advertising, marketing and promotional opportunities.


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