CTC CTC Update UPDATE FROM THE CANADIAN TOURISM COMMISSION Find Pete and...
THE Canadian Tourism Commission has launched a Signature Experiences Collection and is offering agents the chance to win a stunning Canadian experience for themselves and a companion. The Signature Experience Collection
is made up of over 100 Canadian tourism activities right across the country which deliver extra special authentic experiences. Check out the site at
www.canada.
travel/sec for some inspirational ideas you can sell your client, and see the first of our regular features on these experiences on page 12-13. This feature will run in the next two
issues of Selling Canada and with each edition you are offered an additional chance to win a fabulous Signature
WIN A HOLIDAY
CN Tower, a helicopter flight over the Niagara Falls, a visit to the Ice Wine Festival, and a trip to Ottawa to visit the National Gallery and join a Cordon Bleu cookery class. All you have to do for your chance to
Experience departing in January 2013. Our winner – who will report on
their experience in Selling Long Haul – will receive two tickets to fly with Air Canada to Ontario for a trip up the
HELP DESK
Key contacts Trade Helpline:
0870 161 5151;
visitcanada@dial.pipex.com Canada Specialists training:
www.canadaspecialist.co.uk Online info:
www.canada.travel
Rendez-vous in Edmonton
CANADA'S premier marketplace
for tour operators will be held in Edmonton, Alberta May 13-16. Pre- and post-marketplace fam trips are available. For full details see
www.rendezvouscanada.travel
Window shopping pays off
THE CTC’s Window Display competition, run in collaboration with 1st Class Holidays, was won by Lara Smith of Bon Voyage Travel. Her efforts won her a trip to Canada worth £5000.
www.canada.travel
win is study the photos on page 12-13 and tell us where you spot Pete the Polar Bear hidden. Enter online at www.
sellinglonghaul.com/competitions or send us your name, job title, agency and ABTA number with Pete’s hiding place to
editorial@bmipublishing.co.uk. You need to be a qualified Canada Specialist to enter so if you haven’t done so already be sure to train at
www.canadaspecialist.co.uk.
HERE at the Canadian Tourism Commission we’re looking forward to
helping you sell more Canada this year and showing you what the country has to offer your clients. We kicked off the year with a major ad campaign and a Facebook competition called Drop the Pin to Win – a great way to test your own Canada know-how at: www.
facebook.com/keepexploring. We’ll be organising Canada
Roadshows in July so you can meet us outside of London and learn more in depth about Canada. And there will be fam trips too in autumn for those signed up to our Canada Specialists training programme (http://www.
canadaspecialist.co.uk/) This issue features THREE great competitions too through which you can win a winter Signature Experience trip for two to Canada (read all about it in the article on this page); cinema tickets (be sure to read the Canada on Screen feature) or one of four Berghaus rucksacks from Ontario Tourism (see page 5). Happy reading, and look out for the Canada for all Seasons feature in April’s Sellling Long Haul.
RUPERT PETERS Regional Managing Director
BIENVENUE!
Welcome to this fi rst Selling Canada of 2012
04 SPRING 2012 • SELLING CANADA
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