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NEWS 4 News


Market and industry update 8 News Bissell launches a rental proposition for indies 10 Product News


Average net circulation for the 12 issues distributed between 01 Jan 2010 - 31 Dec 2010 6,377.


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FEATURES 12 An independent point of view By Shaun Barrett of Barrett’s Digital World


16 Digital TV and recording With the digital switchover coming to an end the customers are still confused with digital TV options


20 Beat the competition: Tavistock Sound and Vision


Paul Mead demonstrates how the electrical independent can stay at the heart of its local community


22 Retail opportunities Trevor Culmer of Supa Electrics explains the retail opportunities of Hoover Aristocrat


23 Reviews from the Top 2011 36 Intelligent cooking appliances


REGULARS 14 AMDEA comments


Sian Lewis looks at the range of small appliances that are subject to the industry’s regulations


41 Multiples: market update Tom Cole reviews the performance of the multiple sector in 2011 and the prospects for 2012


The IER magazine now also comes in a digital format – check our website: www.independentelectricalretailer.co.uk


January 2012 The Independent Electrical Retailer 3


The leading electrical companies comment on their and the industry’s performance in 2011 How to sell best in class appliances in the recession


Product News 10 Intelligent cooking appliances 36


News 5


THE


Digital TV and recording


16


CONTENTS


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