Tactics > ECMOD in focus Exhibitor News
Nine wholesalers select Williams Commerce for new websites
Express KCS grows with new studio in India
Express KCS, the outsourced graphic production services provider, has opened a second advertising production and creative studio in India, complementing its existing Gurgaon facility. High levels of growth meant Express KCS’ main production facility in Gurgaon was operating at full capacity with more than 400 employees. The new studio in Pune,
which is fitted with state-of-the art facilities, houses 70 account managers and art workers and will focus on print ad production, as well as the full range of creative premedia services to newspaper, magazine and corporate clients. The new studio in Pune will aim to provide the security of additional business continuity and back up to the main Gurgaon facility.
To find out more about Express KCS, visit stand 40.
Long Tall Sally expands global business with new Prism DM platform
ECMOD exhibitor Williams Commerce has launched a series of new websites for wholesalers in the gardening, sports goods, homeware and gifts, fashion and toy trade industries. The nine companies include barbecue and outdoor heating supplier Landmann, Mercia Garden Products, Bonnington Plastics, Sporting Wholesale, Bladez Toys, Fancy Dress Shack, Astro Imports, Benross Group and general goods wholesaler OTL. The new websites use Williams Commerce’s wholesale ecommerce package, allowing the merchants to have a “public face”, but a separate password-protected gateway that enables trade customers to make online purchases. Managing director of Bonnington Plastics Ian
Fisher says the new site helped his business build a £1 million new online sales channel in fewer than twelve months, adding that “we thought the trade website would only be used by smaller customers, but all our customers love it.” For more information about Williams Commerce visit stand 5A.
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UK-based retailer Long Tall Sally has installed Prism’s warehouse management system at its sites in North America and Europe. With the challenge to provide visibility of stock in all stores and warehouses to Long Tall Sally’s merchandisers and customers, Prism developed a Global Despatch Rules Engine (GDRE) to control the optimised stock draw for both direct sales and store replenishment. The real-time allocation of stock units across the global stock holding allows for maximum fulfilment from minimal stock. It takes into account various complications of cross-border multichannel trading, including stock reserve by channel; country of origin; supplier covenants; customer or store classification; packaging; shipping service and duty costs; white and black lists for destinations by product category,
Direct Commerce Catalogue e-business
www.catalog-biz.com
as well as determining the optimal quantities by style and variant to be shipped to each store or within each customer order package. In related news, Prism has enhanced several of the modules within its Prism-Net web-based platform. The store replenishment module has been streamlined to allow merchandising to launch replenishments and generate orders for all stores in a couple of clicks. Orders are then available in the local warehouse for picking operations to start within minutes. Clients using the EPoS retail system can now leverage in-store stock holding to fulfil direct orders, and handle customer returns from sales via any channel. In-store staff can access any customer’s full transaction history. In addition, Prism has launched an in-store iPad EPoS application.
Visit Prism DM in the CatEx DCA Village on stand 5.
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