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Apple’s new Newsstand service will boost digital magazine sales


Apple’s recently launched Newsstand service has given publishers a massive incentive to get their publications on the iPad. The new service, which launched on October 12th, affords newspapers and magazines a higher profile, dedicated space within iTunes.


Since the release, significant sales increases have been documented by publishers. Conde Nast have reported a huge 268% increase in digital magazine sales since the Newsstand went live. These are serious figures for publishers to consider, and are a massive indication of the latent potential of the digital magazine industry.


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“We are very optimistic that we will see a consistently higher level of growth going forward than we did prior to the app’s introduction” Monica Ray, Executive Vice President at Conde Nast


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