LETTER FROM THE EDITOR


West Coaster, The Publication PUBLISHERS


Ryan Lamb & Mike Shess


EXECUTIVE EDITOR Mike Shess


mike@westcoastersd.com


ART DIRECTOR Brittany Everett Fresh Cut


CREATIVE DIRECTOR Ryan Lamb


ryan@westcoastersd.com


STAFF PHOTOGRAPHER Kristina Yamamoto kristina@westcoastersd.com


On the cover: patrons of Downtown Johnny Brown’s enjoy a Friday evening. Read more on page 9. Photo: Kristina Yamamoto


ADVERTISING EXECUTIVE


Austin Gage austin@westcoastersd.com STAFF WRITERS


Sam Tierney sam@westcoastersd.com Jeff Hammett jeff@westcoastersd.com


Brandon Hernández brandon@westcoastersd.com COPY EDITOR


Amy T. Granite amy@westcoastersd.com


MEDIA CONSULTANT Tom Shess


Thomas.Shess@gmail.com


STUDENT INTERN Nickie Peña


nickie@westcoastersd.com


West Coaster, The Website westcoastersd.com


WEB MANAGER Mike Shess


mike@westcoastersd.com


WEB EDITOR Ryan Lamb


ryan@westcoastersd.com


WEB ADVERTISING Austin Gage


austin@westcoastersd.com


WEBMASTER Josh Everett Fresh Cut


freshcutsd.com


WEB CONTRIBUTORS Ryan Reschan


Brandon Hernández


West Coaster is published monthly by West Coaster Publishing Co., and distributed free at key locations throughout Greater San Diego. For complete distribu- tion list - westcoastersd.com/distribution. Email us if you wish to be a distribution location.


FEEDBACK


Send letters to the Editor to mike@westcoastersd.com


Letters may be edited for space. Anonymous letters are published at the discretion of the Editor.


© 2011 West Coaster Publishing Co. All rights reserved. “No beer was wasted in the making of this publication.”


Mike Shess


Executive Editor/ Co-Publisher West Coaster


20/20 vision


For our 1 year anniversary next issue next month, West Coaster will be 20 pages thick. This current issue is even more packed than our last—so much so, that we gave our Beer Maid a much needed month off, and cut a few other things just to make room. Don’t fret, we have a method. Expect way more words in the next issue.


San Diego Beer Week #3 approaching November 4-13, 2011 is going to be pure madness. I’ve had a front row seat on the $75,000 advertising campaign as the graphic designer for SDBW 2011 (piggy-backing on the excellent design created by Ryan Ross of Karl Strauss in 2009). At WCHQ we’re detoxing our livers and placing sandbags in expectation of the upcoming beer tsunami that will be SDBW. You’ve been warned.


Comic Relief


This issue is the first issue we’ve printed Arne Frantzell’s Trouble Brewing comic. A runaway hit on TheFullPint.com, Frantzell takes a tongue-in-cheek look at our brewing community. Check out this month’s comic on page 7, and feel free to send suggestions for the next comic to mike@westcoastersd.com


Sincerely,


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