CASE STUDY
lassic Lines Plus Signs have been quick to utilise their recently installed Roland VersaCAMM VS print-and-cut machine for an innovative solution for a local pub. As a result, The Railway Inn now has a new display which features the metallic ink capabilities of the machine, as well as demonstrating its vivid and durable solid colours.
Measuring 700 x 1100mm, the double-sided sign is mounted to a secure bracket onto the exterior front wall of The Railway Inn. Clearly visible in daylight, the display also features twin LED fluorescent lights which provide effective, yet low cost, illumination.
The company used its Roland VersaCAMM VS-640 with Oracal 351 polyester film to produce the brilliant red background and black elements of the sign, incorporating the machine’s metallic ink to generate a strong gold for the sweeping rail design and crisp lettering incorporated into the display. Roland’s Eco-Sol Max inks resulted in bright, durable colours with excellent adhesion to the material.
Display specialists
The prints were over-laminated with Oraguard 215 polymer PVC film, for additional durability of up to five years in a tough outdoor environment, and the finished sign was mounted within a double-sided moulded lightweight yet durable GRP frame. The colour co-ordinates with the display to provide strong visual impact so that visitors to the pub are instantly attracted to the bright red and gold design. Classic Lines Plus Signs specialises in
It’s a classic C
producing displays which incorporate creative design elements within practical and durable applications. The addition of the Roland VersaCAMM VS-640 1.62 m print-and-cut system to its fleet of sign-making equipment extends the company’s capabilities by adding metallic and white ink output to its existing options.
Always a Roland user since purchasing its first computer-driven sign-making system back in the eighties, they have progressed from specialising in customised vehicle striping to becoming renowned for creating and producing a hugely diverse range of end products. The company’s thriving on-line store makes it simple for customers to purchase displays, canvas prints, promotional goods, garments, engraved items and stickers, and many other bespoke items.
Incorporate technology
“Producing the new sign for The Railway Inn was a typical example of how we can incorporate the latest technologies into a traditional application by adding metallic ink,” says Nichola Johnson of Classic Lines Plus Signs. “The Roland VersaCAMM VS-640 is enabling us to increase the diversity of our work, and its integrated cutting is another bonus as we’ve always favoured the ability to be able to use a single machine to handle both the printing and cutting elements of a job.”
Rob Goleniowski, Business Manager – Sign & Graphics of Roland DG, comments: “The Railway Inn is a classic example of the power and capabilities of the VersaCAMM VS series,
demonstrating both the effectiveness of our metallic ink and the vivid, durable results obtainable from the machine’s Eco-Sol Max formulations.”
Roland’s VersaCAMM VS series comprises four model sizes of 1.62m, 1.37m, 1.07m and 0.76m in width. The range is also available in three different ink versions, these being CMYKLcLm plus metallic and white, a standard six-colour palette of CMYKLcLm or as a dual CMYK option.
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www.rolanddg.co.uk
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SCREEN PROCESS AND DIGITAL IMAGING l July/August 2011
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