by PAUL CHAPMAN senior manager commercial development Colleys
Advertising Feature
SUITS YOU SIR A look at how Colleys has evolved and tailored its services to suit you
Colleys is the largest valuation and surveying company of its kind in the UK. We’re always looking at how we can evolve to make sure that we are at the forefront of technology and ahead of our competitors. As property experts we’ve made a number of key changes over the years to stay ahead of the game, from changing our surveyors to home based instead of office based and more recently we’ve launched our new website. A website is not something that’s a “nice to have” or there to “look pretty”. It needs to provide you with a service, giving you relevant and accurate information in a simple and well-organised way. This allows you to make an informed decision on the services offered - otherwise you could leave feeling disappointed with your questions unanswered.
So, when it came to redesigning our website we based our site on direct feedback from you.
Here are some of the highlights
TAILORED TO YOU We created individual sections for mortgage brokers, builders and developers, social housing organisations and direct customers. So whatever your individual market segment, you’ve access to a dedicated section just for you – where 100% of the content is relevant to you.
INSTANT ACCESS TO EXPERT ADVICE We made it easy for you to get in touch with a local surveyor so you can ask those technical/ specific questions - even if you’ve not requested a valuation or survey yet, our surveyors will be happy to share their knowledge with you. Just use our Find a Surveyor tool to contact a surveyor with local expertise.
EASY ONLINE INSTRUCTIONS It only takes a minute to instruct a survey or valuation online, no matter whether your clients require a Colleys Valuation, Colleys Property Check or Building Survey - saving you time and ensuring there’s no delay to your clients.
A TIME THAT SUITS YOU We know your time is important and your clients have busy lifestyles too, so you can now select a time that suits you both to receive a call back when you request a survey or valuation. Our Customer Service Team will call you and your client within your specified time slot to talk through next steps.
Many of these enhancements sound like common sense, but it is the design and navigation tools behind the website that ensures they work for both the broker and customer. A good, strong online presence can certainly facilitate contact and build relationships with potential clients that were previously not within reach. Making the most of this online presence can really help offer additional support to clients and business partners and maximise the efficiency throughout all links in the chain, as well as establishing much needed new income streams. It’s evident that the world around us is not standing still so it is vital to keep looking forward in search of ways to improve on how we can do business. The necessity to evolve should not be dismissed and the medium of online is certainly one that can help us all to keep improving on our propositions and stay one step ahead of our competitors.
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