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ementing Technology


half that space today. With less open area and more items occupying the floor under a desk or table, cleaning crews need to develop new programs and implement new technology that will maintain these tightly packed facilities in an acceptable manner.


2. I can’t afford to invest in new technology. It sounds like an old salesman’s saw, but you can’t afford not to invest in new technology.


An investment in technology is an investment in your sales and marketing. These days, your customer or prospect is likely to have a very sophisticated level of knowledge about the cleaning business – especially when it comes to sustainability. When they’re searching for a new service provider, they’re looking for a


provider who can promise and deliver on the newest and greenest technology to do the job.


I’ve seen hundreds of proposals from service contractors over the years and only the best use the RFP as an opportunity to brand their company as one that values and regularly implements new technology. If you can say that you’ve made investments in technology that increase productivity, provide a higher quality of cleaning and impact sustainability – while maintaining competitive pricing – you’ve distinguished yourself from the rest.


Frankly, anyone can maintain a building. But only a proactive service contractor pays attention to the little details that help enhance the building’s image, from the parking lot to the most remote restroom. Making sure that


every surface is not only clean, but literally shining as well, takes time and a hard-working crew. Nothing helps your crew work to their fullest capacity and save time like new technology.


The key here is to always be attuned to what new technology is available and analyze what’s going to be the most effective for your operation. An online publication like this is a valuable platform to find out what new developments are out there. Be sure to check back next month, when I talk about how to get your cleaning crew to embrace new technology.


www.seguraassociates.com


The future of our cleaning industry | TOMORROW’S CLEANING | 17 WORLD NEWS


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