Set Your Own Power Lunch


Identify 5 wedding venues or professionals who attract the kind of clients you want to work with.


If you can, get an introduction from a friend or associate.


Call them up and invite them to a Power Lunch date. Contact all five with the goal of setting a meeting with at least one of them.


Pay for lunch, ask for their advice and help them in return in whatever way you can.


Afterward, keep the relationship going. Be a friend to them, send them thank you notes and emails. Build on what you’ve started.


Powerful marketing doesn’t have to be expensive, complicated or time-consuming. In fact, some of the best strategies are just like this one: simple and cheap. One simple lunch date can release a flood of referrals for your wedding business.


Don’t be shy. Get out there and get your Power Lunch on!


Want to learn more wedding business marketing techniques like this? Visit BookMoreBrides.com and leave your name and email to get their Wedding Business Tips and download the free “Price Shopper to Profit Email Report.”


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WedBiz Journal


February 2011


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