BUSINESS & PROFESSIONAL DEVELOPMENT | Human Resources - Marketing & Communications
Meeting & Event Planning Certificate in Temecula
Benefits Fundamentals
Explore the use of benefits and services as a means of attracting and retaining employees who match your company’s vision. You will review the history and philosophy of benefits and services to learn why this area has become so competitive. You will learn how to create and administer a benefits and services program and how to develop and deliver it to attract and retain the best employees.
Course No.: CH11011012 Date: Tues., Jan. 10 - Feb. 21 Time: 6:00 – 9:00 pm
Location: CSUSM Fee: $469
You may now earn your Meeting & Event Planning Certificate at CSUSM at Temecula! Programs will start in February.
See page 31 for class dates. Compensation Fundamentals
In today’s uncertain economy, it is critical for an organization to offer a competitive compensation package to attract and retain quality employees. This course covers the essentials of compensation management, including organizational strategies; program development and design; important terms and definitions; and a review of the related legal environment.
Course No.: CH12072612 Date:
Location: CSUSM Instructor: TBD
Web keywords: Compensation Legal Issues for HR Professionals
Each day, HR professionals implement a variety of state, federal and local laws associated with various employment-related situations. This course will assist you in becoming better informed about how your role and responsibilities can impact the organization’s overall bottom line. You’ll also learn how written policies and procedures impact employees and the organization, and how you can minimize the company’s exposure to costly employee lawsuits and administrative fees.
Course No.: CH11060512 Date: Tues., June 5 - July 17 Time: 6:00 – 9:00 pm
Location: CSUSM Fee: $469
Instructor: Christopher Olmsted, Esq., Barker, Olmsted & Barnier, PLC
Web keywords: Legal Issues Thurs., July 26 - Sept. 6 Time: 6:00 - 9:00 pm PHR/SPHR Certification Review Course
This test preparation program, based on the Learning System developed by the Society for Human Resource Management (SHRM), focuses on the seven key functional areas in HR management. Participant materials reflect the most up-to-date content in the body of knowledge outlined by the Human Resource Certification Institute (HRCI) for professional development and include: Strategic Management, Workforce Planning and Employment, Human Resource Development, Total Rewards, Employee and Labor Relations, and Risk Management.
NEW! Mobile Study Tools are now available with this program!
Course No.: TP11020612 Date: Mon., Feb. 6 - Apr. 16 Time: 6:00 – 9:00 pm
Location: CSUSM Fee: $1,199 (SHRM/NCPA Members) $1,399 (Non Members)
Instructors: Elizabeth Roche, SPHR, Principal of Employers Workforce Relations. Cole Williamson, SPHR GPHR, Sr. Director of Organizational Developement, Volcano Corporation
Web keywords: PHR/SPHR
Also of interest: Payroll Practice & Management, (p.37)
Instructor: Carolyn Biggs-Harris, CPP, CBH Consulting Web keywords: Benefits
Recruiting & Retaining Top Talent
This course will show you how to develop a recruiting plan that quickly and efficiently attracts and retains the workforce talent that your organization needs to succeed in today’s competitive workplace. In-class discussions and projects will incorporate your own work-related situation and highlight ways to simultaneously increase the candidate selection pool, heighten employee loyalty and improve retention rates.
Course No.: CH11011212 Date: Thurs., Jan. 12 - Feb. 23 Time: 6:00 – 9:00 pm
Location: CSUSM Fee: $469
Instructor: Toney Shea, MBA Web keywords: Recruiting
Marketing & Communications
Pay Per Click Marketing
This nationally recognized Pay Per Click Marketing (PPC) online course and training program has been developed because of the high demand for Pay Per Click marketing specialists. (PPC) is a sub-set of Search Engine Marketing, and refers to a specific type of advertising where you pay a search engine every time a potential customer clicks on your ad. These ads appear on search engine results pages and sometimes on the pages of sites within a search engine’s network of partners.
Date: Open enrollment
Location: Online Fee: $1,495
Web keywords: Pay Per Click Search Engine Optimization
This nationally recognized search engine optimization (SEO) online course and training program has been developed because of the high demand for search engine specialists. Search engine optimization is considered a sub-set of Search Engine Marketing. Below is a definition of SEO provided by MSN Careers: “Search engine optimization specialists (SEOs) increase a firm’s Web site traffic by improving its search engine page rankings (SERPs). This is an especially important task in today’s Internet-driven world, where many customers first learn of an organization and its products or services through the web.
Date: Open enrollment
Location: Online Fee: $1,495
Web keywords: Search Engine Technical Writing
This nationally recognized Technical Writing online distance learning course is designed for anyone who wishes to develop their technical writing abilities to a professional level. Students will learn research methods, audience considerations, style, drafting and revision techniques, how to work in a collaborative environment, and more. A variety of media and formats will be studied, including Web sites, emails, proposals, memos, and instructions.
Date: Open enrollment
Location: Online Fee: $1,595
Web keywords: Technical Writing
42 CSUSM Extended Learning | Spring 2012 |
www.csusm.edu/el | (800) 500-9377
Courses
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