www.comms-dealer.com PECIAL REPORTS
Axis to take on 500 new agents
INDEPENDENT TELCO STARTS MAJOR RECRUITMENT DRIVE
recruitment drive in an attempt to take on 500 sales agency partners over the next five years. The channel building campaign kicks off this month with a series of national roadshows designed to give resellers a close range view of the firm’s partner proposition.
H
Committed isn’t a big enough word to describe the determination and verve behind Axis Telecom’s big recruitment campaign, and the man behind its channel strategy, company founder and Managing Director David Meyers, is chomping at the bit as he prepares to give roadshow delegates the inside story on Axis Telecom’s reseller proposition.
“We are looking for agents that want to sell a competitive fixed line, broadband and mobile service to their end users,” commented Meyers. “We offer competitive pricing on line rental and voice minutes, giving dealers attractive upfront commissions and long- term residual income. Our partners receive upfront commissions of up to £2000 per customer signed and up to 6.5 per cent residual monthly commission based upon their customer’s usage.”
ull-based Axis Telecom is planning a national
customers,” added Meyers. “We believe that there are substantial opportunities in the SME space to take market share from the established fixed and mobile service providers.”
David Meyers
“We see key growth by taking a greater share of the fixed line market and then up selling broadband and mobile service to these customers”
Axis Telecom’s core services are fixed line, broadband and mobile service provision, working with tier 1 carriers and using Next Generation Networks to provide high quality voice and broadband speeds. All customers are billed by the company, with partners acting as sales agents. And the firm’s pricing structure is certain to stir up fierce competition with big line rental discounts and a price beat policy. For five year contracts the company offers all sales agency partners the ability to provide new line installations free of charge.
“We see key growth by taking a greater share of the fixed line market and then up selling broadband and mobile service to these
The independent service provider was established in 2001 by Meyers and now supplies to 10,000-plus SME customers nationwide. The company employs over 70 staff, is profitable and has an experienced senior management team guiding the business. And according Meyers big investments in IT development and resource also help sales agencies to be effective in winning new business.
Axis Telecom assigns an account manager to each agent, provides online billing services enabling customers to run reports on their usage patterns to highlight trends, and a free cost audit service. A web portal enables agents to submit orders online, view commission and status reports, request special prices and view support documents. “We have a national sales manager who will spend time with each new partner to explain the company’s tariffs and services in detail,” commented Meyers. “In addition we have a team of experienced telecom sales support staff to assist with partner sales.”
To advertise in contact The Sales Team on 01895 454411
www.comms-dealer.com COMMS DEALER OCTOBER 2010 21
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