10 ■ October 3, 2010 • GRAPH EXPO
Official Show Daily • Cygnus Graphics Media
duction processes more efficient and enhance the value of their important customer communications. Key technologies on display include the Production Intelligence suite of output management and automated document factory software. The Pit- ney Bowes IntelliJet Printing Systems family can help transactional mailers migrate to digital inkjet printing in monochrome, full color and even MICR to adopt a “white paper” environment that not only eliminates pre-printed forms but also lets mailers create highly personalized and relevant mail pieces at a lower total cost. The Mailstream Productivity Series Inserting System further supports the white paper envi-
Pitney Bowes Innovates Mailing P
New solutions abound at Booth 3601
itney Bowes (Booth 3601) will showcase innovative ways mailers can lower their operational costs, make pro-
ronment with inline innovations that let mailers add personalized inserts and transform white envelopes with on- envelope messages and branding during mail finishing without sacrificing integ- rity or productivity. For mailers who need the flexibility to process both let- ters and flats, the Mailstream Evolution Inserting System’s flexible design can help mailers process a greater range of applications to bring in new and more profitable business. Direct Mailers can view our FlowMaster RS Flex Insert- ing System unique application capabili- ties including new automated document factory software integration. Whether you require comprehensive support or occasional technical expertise, our full- range of ServiceWorks Solutions can help your equipment and operation per- form their best. For mid-volume mailers, Pitney
Bowes will showcase its tabletop, dual-head W360 Multifunction Tabber System which provides several tab- bing applications and stamp affixing in one solution to help mailers meet
the latest United States Postal Service (USPS) tabbing regulations and effi- ciently prepare letter-size self-mailers and booklets for delivery. Pitney Bowes will also feature its Connect+ Cus- tomer Communications Series, which helps organizations deliver high quality printed envelopes to their clients with fast turnaround time. The Connect+ Series prints high-resolution text and
Print Buyer Program Offers Full Slate
Two track design presents ideas that keep current with the latest printing trends and technologies
RAPH EXPO 2010 offers a slew of resources for the print buyer, including the opportunity to explore the equipment, applications, and services needed to create media products for the 21st century. Not to be missed is the Print Buyer Program, which consists of 2 education ‘tracks,’ the Print Buyer Boot Camp, and the Print Buyer Forum. According to Margie Dana, program moderator and Founder of Print Buy- ers International, “The program will give print buyers ideas that will keep them current with printing trends and technologies. The sessions and speakers are top-notch, and the content relates to anyone working with commercial print- ers as sourcing or design specialists.”
G Basic training
Print Buyer Boot Camp is a full-day ‘basic training’ tailored for individu- als new to buying print, designing for print, or managing a buying staff. Led by Frank Romano, Steve Suffoletto, and Margie Dana, it features 7 modules that cover all aspects of print design and specification, along with an overview of the printing process, what buyers and designers should know about paper, approving proofs and giving press OKs, how to buy print in a changing market- place, and the best resources for print
buyers and designers. Additionally, it features in-depth information on the newest trends in printing, as well as the basics on one of the most popular print- ing technologies today—digital print- ing. As a special bonus, all attendees receive a detailed take-home reference
The Boot Camp features in-depth information on the newest trends in printing as well as the basics on one of the most popu- lar printing technologies today—digital printing.
guide on print buying basics. The Print Buyer Boot Camp, priced at $199, takes place today, Sunday, October 3.
Modern print buyers The Print Buyer Forum, slated for Monday, October 4 and Tuesday, Octo- ber 5, is for more experienced print buyers. Themed “Moving Modern Print Buyers Forward & Upward,” the 2-day educational event will address the chal- lenges print buyers face in this new print-buying environment. Sessions will include a workshop on how to achieve optimum on-the-job productivity with tools that can help buyers prioritize their
tasks; a discussion among print-buying pros about job challenges, ideas, and resources; an overview of the trends and demographic changes affecting the U.S. printing industry; an introduction on how to use cross-media strategies to improve the bottom line; plus, a primer on new applications in digital printing.
A la carte options New this year is the option for par- ticipants to select individual seminars to attend within the Print Buyer Forum. The entire forum features 5 seminars, two of which include breakfast and one that includes lunch, for a total of $299. (Priced individually, the 5 seminars would cost attendees $549.)
In addition, there are more than 50 seminars targeting the interests of 11 market segments: commercial printers; in-plant printers; package & specialty printers; book printers & publishers; digital print imaging/quick & instant printers; wide-format printers; mailing & fulfillment pros; transactional print- ers; newspaper printers & production executives; creative services/advertis- ing/marketing pros; and, print buyers. The sessions emphasize how to take
advantage of trends and technologies, offer practical methods to boost profits and lower costs, and reveal business ideas for getting ahead of the competition. The
graphics in four-process color or black on the outside of the envelope. Also on display will be the OfficeRight DF900 Folder, which can fold up to 20,000 pieces per hour in seven distinct fold-
ing options that can meet the needs of a wide range of business applications, from invoices to newsletters. Pitney Bowes will also highlight the DI950 inserting solution with two-dimensional (2D) document scanning for mid-sized mailers. With 2D scanning, the DI950 can help optimize mail processing with high integrity and minimal impact on document appearance.
sessions span 20 categories including: cloud computing; color management; design; digital; entrepreneurship; execu- tive management; interactive media; lean management and manufacturing; mail- ing & fulfillment; mergers, joint ventures and acquisitions; pre-media; print buy- ing; printable electronics; production; sales & marketing; social networking; sustainability; transactional; trends & opportunities; and workflow.
Print Buyer Boot Camp
Sunday, October 3 Time: 9:00 am - 5:00 pm Location: S405ab
Print Buyer Fourm Sessions Monday, October 4
A Print Buyer’s Personal Workflow Time: 8:30 am - 10:00 am Location: S405ab
What Keeps Today's Print
Production Pros Up at Night? Time: 10:30 am - 12:00 pm Location: S405ab
Status of Printing in the U.S. Time: 12:15 pm - 1:45 pm Location: Room S406b
Tuesday, October 5 Using Cross Media Strategies to
Improve Your Firm's Bottom Line Time: 8:30 am - 10:00 am Location: S405ab
Amazing New Apps in Digital
Printing Time: 10:30 am - 12:00 pm Location: S405ab
Register for all seminars in the the Grand Concourse Lobby
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