Park Profile
www.parkworld-online.com
The park's pumping and filtration systems were developed by the Aquatic Development Group. Drouin, who boasts over 40 years experience in recreational tourist attractions, headed the park's experienced development team alongside Pierre Thivierge, who has worked in the area for close to 15 years; Simon and Jérôme Drouin, Guy's sons; architect Therese Bouchard; Ginette Robert, who has 10 years experience in tourist marketing; and Sylvain Lauzon, who has worked in the waterpark and resort industry for over 20 years. Obviously, the team behind the project was very experienced. "At every step of the construction," recalls Drouin, "we ran into all kinds of obstacles. We worked with several professionals such as engineers, architects and contractors to resolve any obstacles and be able to build and open this 100-acre park to the public."
Calypso's marketing strategy for the first year was to increase recognition. The target market includes eastern Ontario and western Québec, and the main audience consists of families. Various PR initiatives were implemented prior to opening, such as a preview weekend in October 2009 during which people could visit the site and purchase season passes at a lower price. Calypso’s owners also worked with tourist groups, tour operators, travel agencies, hotels, corporate groups and youth groups. The waterpark is projected to generate $750 million in spin-offs over a 10-year period for the entire National Capital and Eastern Ontario regions. During the peak season, Calypso employs more than 500 people, including 125 lifeguards. There are 10 staff full-time in the office. "We will add new attractions to the park for summer 2011," confirms Drouin. "We are also planning a very large modern campground on the site.”
Calypso Theme Waterpark reopens in June
2011.
www.calypsopark.com
Slides ‘n’ rides
All of the slides at Calypso Theme Waterpark were supplied by Canada’s own WhiteWater West. The list is as follows (park name followed by WhiteWater’s name):
•Zoomerango (Boomerango) •Boomerango (Family Boomerango) •Canyon Rafting (Family Raft Ride) •Fast Track (Multi-lane Mat Racer) •Turbo Lab – Acid Test, Steamer (SuperBowl)
•TurboLab – Hot Dip, Frosty Drop (SpaceBowl)
•Pirate's Aquaplay (AquaPlay RainFortress) •Zoo Lagoon (Children’s Slides) •Vertigo, Adrenaline (Speed Slides) •Turbulence, Black Hole (Innertube Rides)
OCTOBER 2010 37 Jungle Run
Blackhole/Turbulence
Boomerango
Fastrack
Zoo Lagoon
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